Recent developments have seen Vega bolstering its iGaming team with two notable appointments.
The marketing agency has welcomed Tom Burley and Steve Smith to its expanding operations, indicating a period of significant growth and ambition.
Tom Burley Joins as Head of iGaming PR
Tom Burley, previously a Senior Digital PR Manager at dentsu, has been appointed as Vega’s Head of iGaming PR. This strategic move is expected to leverage his extensive experience in the industry.
Burley expressed his enthusiasm about joining Vega, citing the company’s impressive growth over the last three years. He looks forward to enhancing Vega’s Digital PR offerings and achieving remarkable results for their clients.
Steve Smith to Lead Gibraltar Operations
Steve Smith, formerly the Head of UK at Dazn Bet, has been appointed as the Director of Vega’s Gibraltar operations. Smith’s role will involve overseeing the newly expanded office space in The World Trade Center.
Smith is excited to join Vega Gibraltar, aiming to use his client-side iGaming experience to drive innovation and growth. He has a rich background, including a nine-year tenure at BetVictor before his time at Dazn.
Gibraltar Office: A Hub for iGaming and Finance
Vega established its Gibraltar office in May with a focus on the iGaming and finance sectors.
The Gibraltar operation, led by Carl Hallam, co-founder of Vega Gibraltar, represents a crucial part of the agency’s growth strategy.
Smith’s oversight will be pivotal in navigating the challenges and opportunities in these sectors, helping clients achieve substantial business growth.
Expanding Team and Capabilities
The addition of Burley and Smith to the team is seen as a pivotal moment for Vega Gibraltar.
Carl Hallam highlighted their industry knowledge, experience, and passion as key factors that make them ideal for their roles.
These appointments are expected to drive Vega Gibraltar forward, enhancing their ability to deliver high-quality results for a growing client base.
Strategic Vision and Future Goals
Vega’s strategic vision is focused on innovation and growth within the iGaming industry.
The agency’s commitment to expanding its team with experienced professionals like Burley and Smith aligns with its goal of providing exceptional service to clients.
The future looks promising as Vega continues to navigate and address the complex challenges of the iGaming sector.
Client-Centric Approach and Achievements
Vega has already achieved significant milestones, working with major operators in the industry.
The agency’s new office space in Gibraltar underscores its commitment to growth and success.
Early achievements and the addition of key personnel reflect the agency’s dedication to client satisfaction and business growth.
Industry Experience and Expertise
Burley brings over eight years of experience in the iGaming industry, poised to elevate Vega’s Digital PR offerings.
Smith’s extensive background, including his tenure at BetVictor and Dazn, provides a solid foundation for his role at Vega Gibraltar.
The appointments of Tom Burley and Steve Smith signify Vega’s ongoing commitment to enhancing its iGaming team and expanding its operations.
With a focus on innovation, industry expertise, and a client-centric approach, Vega is well-positioned to achieve continued growth and success in the iGaming sector.
