Almost three-quarters of consumers in Yorkshire and the Humber are worried about recycling their old mattresses. The latest survey by the National Bed Federation (NBF) reveals growing eco-consciousness among residents.
Carried out in June 2024, the research shows 73% of people in the region are concerned about the fate of their old mattresses, influencing their disposal choices.
Consumer Concerns
The survey highlights a significant shift in consumer behaviour. Nearly 73% of respondents said that mattress recycling impacts their disposal choices. This shows a clear trend towards more environmentally-friendly decisions.
Willingness to Pay More
Consumers are not only voicing concerns but are also willing to back them financially. About 65% of people stated they would pay more for a mattress that can be completely deconstructed and recycled. *However, the ongoing cost of living crisis affects how much extra they’re willing to spend*, with varied levels of financial commitment observed.
Financial Strain
*Simon Williams, NBF’s head of marketing and membership, explained*: “Increasingly, sustainability issues are affecting mattress purchasing decisions both here and across the UK.” This sentiment reflects a broader trend of eco-consciousness nationwide.
Current Recycling Methods
*Interestingly, just over 8% said their old mattress was collected by waste disposal companies, slightly down from the previous year*. This variation highlights inconsistencies in mattress recycling methods across different sectors.
Challenges in Recycling
This survey prompted the launch of a new website aimed at helping consumers recycle more effectively. *The site offers guidance on local recycling options*, aiming to bridge the gap between high-performing and low-performing areas.
Call for Government Action
*“We believe it’s crucial for the Government to heed the bed industry’s call. A nationwide programme could standardise recycling processes and significantly reduce landfill waste*,” Williams added.
Conclusion
With financial constraints influencing their willingness to pay more, government intervention could be key to achieving widespread mattress recycling.
In summary, the growing concern for mattress recycling among consumers in Yorkshire and the Humber highlights a significant shift towards eco-consciousness. Current recycling methods show variability, necessitating a standardised approach.
Government support for a nationwide recycling programme could address these challenges, ensuring environmentally-friendly disposal options are accessible to all.
