Pulsant, a prominent UK specialist in hybrid cloud services, has announced a significant leadership transformation. Niclas Sanfridsson is set to succeed Mark Howling as CEO, while Brad Petzer joins as CFO.
Mark Howling, the pioneering founder of Pulsant, will transition to a non-executive director role. His tenure as CEO was marked by remarkable growth, with revenues jumping from £10 million to £75 million.
This shift in leadership comes as Howling expresses interest in new business opportunities. The search for a long-term leader concluded successfully with the appointment of Niclas Sanfridsson, effective from 21st August.
Niclas Sanfridsson, previously the Managing Director of Equinix in the Nordic Region, brings vast experience to Pulsant. His track record includes building nine data centres in the Nordics.
Sanfridsson has voiced his commitment to building on Pulsant’s success and sees significant market opportunities ahead. His leadership style is expected to usher in a new phase of growth for the company.
Brad Petzer steps in as CFO on 6th September, bringing extensive experience from his previous roles at Mercator Solutions and Monitise plc.
Petzer’s expertise in transforming businesses will be crucial for Pulsant’s financial strategies. His appointment follows a comprehensive recruitment process, indicating the company’s commitment to strategic growth.
The transition sees former CFO Graeme Mackenzie stepping down after a 15-year tenure, leaving behind a significant legacy of growth through acquisitions.
The changes in Pulsant’s leadership are expected to catalyse its strategic objectives, accelerating growth in hybrid cloud services.
With Sanfridsson and Petzer at the helm, Pulsant aims to leverage market opportunities and fortify its position as a leader in cloud services.
Mark Howling’s impact on Pulsant is undeniable, with his leadership significantly boosting the company’s growth trajectory.
As a major shareholder and non-executive director, Howling will continue influencing Pulsant’s strategic direction. His future pursuits are anticipated to encompass new business ventures.
Howling’s strategic foresight is credited with establishing Pulsant’s strong market position and ensuring a smooth leadership transition.
The market anticipates Pulsant’s continued evolution under new leadership. Sanfridsson’s and Petzer’s appointments are viewed as pivotal for sustaining growth and innovation.
Pulsant’s commitment to developing its hybrid cloud services is expected to flourish, driven by the fresh leadership team and their strategic focus.
The recent board alterations at Pulsant signify a forward-thinking approach to leadership and growth.
Pulsant’s board changes mark a strategic evolution, positioning the company for enhanced growth and innovation under the new leadership.
