Manchester is poised to stage a significant gathering in the world of immersive technology. Set for June 21-22, this conference promises to catalyze innovation and collaboration.
Hosted by Manchester Metropolitan University, this event will feature technology giants like Microsoft and BT, seeking to revolutionise virtual and augmented reality industries.
Pioneers in Immersive Technology
Manchester will soon play host to an assembly of the foremost innovators in immersive technology. Scheduled for June 21-22, this notable exhibition and conference is organised by the Creative AR & VR Hub at Manchester Metropolitan University. It promises to showcase cutting-edge advancements in virtual and augmented reality, with tech titans like BT and Microsoft presenting their latest developments.
The event is poised to serve as a pivotal platform for growth, forging new business alliances. On display will be the latest innovations in immersive technology. Attendees can expect insightful sessions and presentations from experts who are reshaping the digital landscape.
Strengthening International Ties
This landmark event stems from a significant agreement between Manchester Metropolitan University and South Korea’s Gyeonggi Content Agency. Earlier this year, both entities signed a Memorandum of Understanding to bolster business collaborations.
This agreement has paved the way for the Gyeonggi Content Agency to invest £200,000 to bring its business delegates to the conference. This investment underscores South Korea’s commitment to fortifying global partnerships in the AR and VR sectors.
Dr Timothy Jung, director of the Creative AR & VR Hub, emphasised the event’s potential. “This is an exciting time in the AR/VR sector,” he said, highlighting opportunities for UK businesses eager to leverage immersive technologies across various markets.
The Role of Government and Industry Support
The UK Department for International Trade is also backing this initiative. They are exploring future trade and investment avenues within the immersive technology sector.
Nigel Jones of the Department for International Trade remarked on the importance of the event, noting its role in spotlighting the Northern Powerhouse’s digital strengths. He expressed enthusiasm for the potential business discussions and is keen to engage with the Gyeonggi Content Agency once again.
The collaboration with Gyeonggi Province is expected to spur economic growth through immersive technology partnerships, benefitting both UK and South Korean companies.
Distinguished Speakers and Thought Leaders
A host of distinguished speakers are slated to contribute their insights, including Adrian Woolard from BBC R&D and Jeremy Dalton, AR/VR lead at PwC. These experts will delve into the future applications and growth of immersive technology.
The presence of such influential speakers is expected to provide delegates with a comprehensive understanding of the industry’s trajectory and stimulate discussions around emerging trends.
Attendees will benefit from a wealth of knowledge shared by a diverse group of speakers, each bringing their unique perspective on the potential of VR and AR technologies.
International Delegation and Audience
More than 250 delegates will engage with leading tech companies from South Korea, including SKonec Entertainment and Looxid Labs. These interactions are seen as an avenue to foster international business relations.
Key players from the UK, such as Microsoft Hololens and Unreal Engine, will also be represented. Their presence underscores the UK’s growing influence and expertise in the field of immersive technology.
The event aims to strengthen ties between UK businesses and their international counterparts, cementing Manchester’s status as a global hub for innovation.
Venue and Atmosphere
The Manchester Metropolitan Business School will host the event, situated in the vibrant heart of Manchester. This location offers an ideal setting for networking and collaboration.
The atmosphere is expected to be one of excitement and innovation, reflecting Manchester’s reputation as a centre for technological advancement. Attendees will experience a blend of academic and professional engagement.
Venue facilities are designed to support dynamic presentations and discussions, fostering a conducive environment for sharing pioneering ideas.
This event underscores Manchester’s pivotal role in advancing immersive technology. By fostering global partnerships, it sets the stage for future growth and innovation.
The conference not only highlights technological strides but also positions the UK as a leader in the AR and VR revolution.
