In a bold move for sustainable tourism, Helsinki aims to captivate a million virtual visitors in 2019. The initiative, VR-Helsinki, showcases the Finnish capital’s digital prowess.
By leveraging cutting-edge virtual reality technology, Helsinki presents itself as a pioneering hub for VR/AR innovation. This venture aligns with the city’s commitment to fostering responsible tourism practices.
Helsinki’s visionary project, developed in collaboration with VR studio ZOAN, offers a unique digital twin of the city. Set to debut at the Slush start-up event, this virtual reality platform aspires to broaden Helsinki’s appeal as a centre of technological excellence and sustainable tourism.
Through VR-Helsinki, users can explore iconic locations such as Senate Square, Alvar Aalto’s residence in Munkkiniemi, and the scenic Lonna Island. These tours are enriched with ambient music and seasonal transitions, enhancing the sensory experience.
Helsinki’s strategy aligns with global trends in responsible travel. As virtual reality becomes more prevalent, the city stands poised to lead a new era in tourism that emphasises environmental stewardship and technological advancement.
For instance, users can interactively explore Helsinki’s past or purchase unique Finnish designs digitally. This interaction not only promotes local businesses but also enhances user engagement, creating a vibrant virtual marketplace.
Virtual Helsinki’s social elements aim to deepen the user experience. By integrating social dynamics, the platform not only entertains but educates, offering a comprehensive virtual tour experience.
With ongoing advancements in VR technology, Helsinki remains at the forefront of this digital revolution. The city’s proactive approach ensures it will continue to lead in innovative tourism solutions, showcasing a forward-thinking commitment to sustainable growth.
Through initiatives like VR-Helsinki, cities worldwide can explore sustainable tourism solutions that benefit both the environment and local economies. This endeavor reflects a broader commitment to innovation and environmental responsibility.
Helsinki’s VR initiative is poised to redefine urban tourism through technology. The city’s integration of sustainability with digital innovation offers a glimpse into the future of travel.
By championing responsible tourism, Helsinki not only enhances its global reputation but also inspires other cities to follow suit, paving the way for a more sustainable future.
