The television campaign titled ‘Brilliant By The Bagful’ is making a comeback starting Thursday, 22nd August. This marks the second airing of the advert this year.
The focus of the campaign is on the British tendency to be ‘too polite,’ and it features a variety of snack products in four different scenes.
Campaign Highlights
The advert highlights everyday instances where people might miss out on their favourite snacks due to politeness. Each scene presents different products, showcasing a range of crinkle-cut crisps and snacks.
Overall Impact
The campaign has seen a positive response from the audience, indicating the effectiveness of the humorous and relatable content.
The strategic investment in marketing is expected to yield significant returns by increasing both brand awareness and consumer engagement.
As the ‘Brilliant By The Bagful’ campaign returns to screens, it brings with it a renewed focus on British humour and snack variety.
The strategic marketing investment and creative approach are expected to bolster growth plans well into the next year.
