Renowned for its innovative approach, Ziferblat is set to open its latest branch in Manchester’s vibrant St Peter’s Square. This expansion marks an exciting development within reach of the city’s bustling centre.
The new branch is scheduled to begin welcoming guests in early 2019, occupying the expansive four-storey Grade II-listed townhouse, a historical site dating back to the 1760s. Situated opposite Manchester Town Hall, it offers a unique blend of history and modern enterprise.
An Innovative Concept at St Peter’s Square
Ziferblat’s ‘pay-per-minute’ model is gaining a foothold as it opens a new site in Manchester, promising unlimited food and drinks for a unique hospitality experience. The strategic location at 65 Princess Street aims to attract a diverse crowd, from agile workers to start-ups, enhancing community collaboration.
The decision to open at St Peter’s Square aligns with Ziferblat’s vision of integrating into lively, entrepreneurial neighbourhoods. By choosing such a historic venue, Ziferblat not only provides a workspace but also connects guests to Manchester’s rich architectural heritage.
Expansive Facilities and Offerings
The new branch, renovated by Ziferblat’s in-house design team, is set to feature two public sitting rooms, inviting guests to relax in a cosy yet professional environment. The appeal of unlimited refreshments makes it an ideal spot for both work and leisure.
Additionally, six private meeting rooms cater to the rising demand for flexible working spaces within the city’s dynamic business scene. This initiative meets the needs of businesses seeking versatile environments for meetings and collaborations.
Ziferblat’s Growing Influence
Since its initial opening in Manchester in 2015, Ziferblat has been at the forefront of the co-working movement, offering more than just a place to work.
Its growing network includes branches in Liverpool and MediaCityUK, contributing to its reputation as a leading community hub in the North West. Plans for further expansions in Leeds and Sheffield affirm its status as a thriving and forward-thinking business model.
The pay-per-minute concept continues to attract hundreds of thousands of visitors, signifying the model’s effectiveness and appeal across various demographics.
A Historical Venue with a Modern Purpose
Choosing a Grade II-listed townhouse built in the 1760s adds a layer of prestige and history to Ziferblat’s latest branch. This venue offers a glimpse into the past while serving modern purposes, creating a unique juxtaposition between old and new.
Occupying all four floors, the refurbishment respects the building’s historical significance while adapting it to suit contemporary business demands. This blend of old charm and modern functionality is a testament to Ziferblat’s innovative approach.
A Hub for Community and Collaboration
Gareth Harold, Ziferblat’s head of operations, expresses enthusiasm for the new site, seeing it as a pivotal addition to the company’s portfolio. It is designed to cater to a community of start-ups, freelancers, and agile workers, fostering an environment of collaboration and creativity.
He emphasises the site’s role as a catalyst for networking and growth, particularly in a vibrant area known for its entrepreneurial spirit and demand for meeting spaces.
Ziferblat’s Journey from Moscow to Manchester
Originally founded in Moscow in 2011, Ziferblat’s journey within the UK has seen it evolve into a beloved fixture, appreciated for its innovative business model. The concept, which started in Russia, continues to thrive internationally with over 20 branches.
The Manchester expansion reflects the company’s ongoing commitment to growth and adaptability, taking inspiration from its origins while continuing to cater to local demands. With over 300,000 guest visits recorded at its Northern Quarter branch alone, Ziferblat’s UK presence remains strong and influential.
Future Prospects
The upcoming Leeds and Sheffield branches signify Ziferblat’s ambitious expansion plans within the UK. These new openings are strategically positioned to tap into bustling urban areas, broadening Ziferblat’s reach and influence.
As the company continues to expand, it remains keenly focused on maintaining the core values that have garnered it numerous regional and national awards.
Ziferblat’s Manchester branch embodies the merging of history and modernity, offering a unique space for work and community engagement. The successful expansion exemplifies the ongoing appeal and impact of its pay-per-minute model.
As Ziferblat continues to grow, it positions itself as a pivotal player in the co-working landscape, embracing both tradition and innovation.