Camilla Rose Ainsworth, the youngest ever finalist on the television programme ‘The Apprentice,’ has joined the team at a Manchester-based marketing agency.
Ainsworth was only 22 years old when she appeared on the BBC programme in 2018, ultimately finishing as the runner-up to Sian Gabbidon. Throughout the show, she consistently impressed Lord Sugar with her business acumen.
In 2019, the drinks industry recognised her as one of the ‘Top 10 women to watch’ for her role as the founder of a dairy-free drinks brand. Despite not securing Lord Sugar’s investment, Ainsworth, originally from Lancashire, expressed no regrets about not winning the competition. Instead, she focused on growing her business independently, relying on months of investment and proactive work before reaching the finals.
Following her near-win, Ainsworth attracted the attention of a health food retailer’s CEO, who was highly impressed with her vegan nut milk product. She successfully launched her product into 645 national stores, where it gained significant popularity. Her dairy alternative was also introduced to NHS hospitals across the country, benefiting staff, patients, and visitors.
Announcing her new role on LinkedIn, Ainsworth stated, ‘I’m thrilled to announce that I’m officially partnering with Real Return Marketing. After working with them on several projects for my business consultancy clients, I’ve been absolutely blown away by the results. In the world of paid media, it is unbelievably difficult to trust people and to know WHO and WHERE to inject your money. These guys are honest, dynamic, and are a small team which means they can be nimble to opportunity. From boosted brand visibility to serious revenue growth, Real Return delivers on their promises and then some. The collaboration just felt right from the start, and I couldn’t be more excited to join forces with a team that’s as passionate about creating impact as I am.’
The founder and marketing director of the agency, Jonathan Alford-Leach, noted, ‘From the boardrooms with Lord Sugar to our office in Hale. We have a new member of the Real Return Marketing team. This week Camilla Rose Ainsworth joins as Sales Director to help elevate Real Return to the next level. Our client onboarding has always been built on referrals and partnerships, so Camilla will help us identify, engage, and onboard the best of the best. Sounds like progression to me. Welcome to the team, Camilla.’
The agency, which has been operational for less than two years, collaborates with several high-profile brands.
This acquisition signals a significant step forward for the marketing agency, indicating a strong intent to enhance its capabilities and client portfolio.