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UK Government Backs Tech Start-ups for Enhanced Presence at CES 2018

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CES 2018 marks a turning point for UK tech start-ups as government backing provides new opportunities for global exposure.

By establishing a dedicated hub for innovation, the UK aims to strengthen its role on the international technology stage.

The UK Government has announced a significant shift in strategy to bolster the presence of start-ups at CES 2018. This move follows pointed criticism from Gary Shapiro, who highlighted the lack of previous support. As a result, the Government will provide a ‘pavilion’ managed by TechUK, offering a platform for UK tech start-ups.

CES hosts around 4,000 exhibitors, drawing about 60,000 attendees. The scale of the event underscores the need for countries to have a strong presence. Without such support, UK start-ups risk falling behind in innovation and global market reach.

Positioning the UK start-ups in a prominent area at CES highlights the Government’s commitment to supporting innovation. It reflects a proactive approach in enhancing the nation’s reputation as a leader in the tech industry.

Among the beneficiaries of this initiative is Doppel, a London-based wearable tech firm. Its inclusion in CES exemplifies how the Government’s support opens avenues for innovative companies to gain international traction. This is a marked improvement from previous years.


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The initiative is expected to bridge gaps and offer unique opportunities for collaboration and growth. UK start-ups will benefit from increased visibility, likely leading to surges in partnerships and investments.

This move sets a precedent for future government involvement in supporting tech industries, reflecting a commitment to nurturing a thriving start-up ecosystem. It is a significant step toward reinforcing the UK’s position as a technology leader.

The UK’s decision to sponsor start-up attendance at CES 2018 represents a pivotal moment. By addressing past criticisms, the Government demonstrates a willingness to support and grow the tech sector.

Through strategic initiatives like these, the UK Government is actively encouraging innovation, ensuring that domestic companies have the resources to compete on a global scale. This approach is likely to yield positive results, fostering a robust environment for technological advancements in the UK.


The UK Government’s initiative to support start-ups at CES 2018 highlights a new chapter of collaboration and innovation.

Such efforts promise to elevate the UK’s position in the global technology arena, paving the way for future success.

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