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Tencent Invests in Liverpool’s Trailblazing Studio Milky Tea

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Milky Tea, a creative gaming studio in Liverpool, has secured a significant investment from Tencent. This strategic partnership signifies a remarkable milestone for the studio as it progresses in developing the HyperBrawl Tournament.

This move by Tencent underscores its ongoing strategy to support innovative gaming ventures globally. For Milky Tea, it’s an opportunity to bring new creative ideas to life while expanding its team and resources. The partnership promises to bolster the studio’s capabilities, enabling it to deliver high-quality gaming experiences.

Tencent’s Strategic Investment

Milky Tea, a Liverpool-based game development studio, has secured a pivotal investment from the Chinese internet giant, Tencent. This financial backing is set to propel the development of Milky Tea’s latest venture, HyperBrawl Tournament, a thrilling sports combat game that has been capturing the attention of gaming enthusiasts worldwide. With exhibitions at premier events such as GDC and E3, HyperBrawl Tournament is already on the path to becoming a major player in the gaming industry. Milky Tea’s founder sees this partnership as transformative, setting a new trajectory for the studio’s growth and innovation.

As the gaming world eagerly awaits the full release of HyperBrawl Tournament, Milky Tea is concentrating on enhancing its development capabilities. The studio plans to expand its team and infrastructure to support future gaming projects aimed at both PC and console platforms. The collaboration with Tencent not only provides the necessary resources but also aligns with Milky Tea’s vision to push the boundaries of interactive entertainment.

Milky Tea’s Vision for the Future

Milky Tea envisions itself as a hybrid between iconic entities like MTV and Pixar within the video gaming sphere. This bold ambition underlines the studio’s commitment to creating high-quality, engaging content that resonates with a global audience. The investment from Tencent is seen as ‘rocket fuel’ for the studio, enhancing its potential to reach new creative heights.

Milky Tea’s founder, Jonathan Holmes, exudes enthusiasm about the partnership, describing it as a dream realised. He articulates a sharp focus on crafting games that meld intense gameplay with memorable narratives, a combination that HyperBrawl Tournament exemplifies. The aim is to continually evolve, ensuring that Milky Tea remains at the forefront of game development.

With the backing of Tencent, the studio is poised to take bold steps in expanding its creative repertoire. The partnership is likely to provide Milky Tea with the necessary leverage to innovate and lead within the competitive landscape of video game development.

Impact of Tencent’s Investment

Tencent’s involvement marks a critical turning point for Milky Tea, both in terms of financial security and strategic growth. The studio can now allocate resources more efficiently while pursuing fresh and innovative ideas. This investment is expected to bolster Milky Tea’s position in the global market, paving the way for new opportunities and collaborations.

By supporting Milky Tea, Tencent solidifies its presence in the European gaming market, which is increasingly significant in the wider landscape of global entertainment. This move reflects Tencent’s broader strategy to diversify its portfolio and tap into varied markets.

Having such a major player in the industry on its side allows Milky Tea to focus on its core mission: to deliver cutting-edge gaming experiences. This strategic partnership is expected to foster a creative environment where Milky Tea’s artistic and technical skills can flourish.

Future Developments and Releases

The HyperBrawl Tournament is currently in its pre-Alpha phase, with plans underway to launch on platforms such as Steam and Nintendo Switch by early 2018. Such releases are pivotal not just for revenue expansion but also for cementing Milky Tea’s reputation as an innovative force in game development. As development progresses, fans can anticipate a game that blends fast-paced action with strategic depth.

Further down the line, Milky Tea intends to diversify its portfolio by introducing new intellectual properties for both PC and console platforms. This expansion aligns with the studio’s long-term strategy to become a leader in the interactive entertainment industry across multiple gaming platforms.


Strategic Vision and Industry Influence

Milky Tea’s collaboration with Tencent symbolises more than a financial transaction; it represents a shared strategic vision. Both companies are looking to make a mark in an industry where creativity and technological innovation are paramount. This partnership is likely to open new doors for future ventures.

With its sights set on the future, Milky Tea is already considering further advancements in gaming technology. The studio aims to refine its approach to storytelling and game mechanics, ensuring compelling content that attracts a diverse player base. Leveraging Tencent’s extensive industry knowledge, Milky Tea is well-positioned to influence gaming trends and set new standards.

Looking ahead, the studio’s relationship with Tencent could serve as a blueprint for other independent developers seeking strategic partnerships to enhance their capabilities. This alliance not only amplifies Milky Tea’s resources but also its potential impact on the gaming industry as a whole.

Milky Tea’s Market Position and Potential

Milky Tea, strengthened by its alliance with Tencent, is uniquely positioned to captivate a global audience with its innovative games. The studio’s ability to combine storytelling, art, and technology places it at a competitive advantage.

By aligning with Tencent, Milky Tea is better equipped to navigate the complexities of the gaming market. This partnership has the added benefit of sharing expertise and resources, encouraging growth and development. In turn, this supports Milky Tea’s mission to elevate its brand within the gaming community.


As Milky Tea embarks on this new chapter with Tencent, the studio is expected to revolutionise its approach to game development. The collaboration signifies a mutual commitment to pioneering excellence in the world of gaming. This alliance sets the stage for Milky Tea to emerge as a powerhouse of creativity and innovation, promising exciting developments on the horizon.

The partnership not only accelerates Milky Tea’s ambitions but also enriches the gaming landscape with fresh opportunities for players and developers alike. Armed with Tencent’s support, Milky Tea looks set to redefine gaming experiences and establish new benchmarks within the industry.

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