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Tech North Amplifies Board with Strategic Marketing Expertise

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Tech North is enhancing its advisory board with the inclusion of a seasoned marketing expert, Lisa Wood. The initiative underlines its commitment to integrating diverse insights and expertise.

By appointing Atom Bank’s Lisa Wood, Tech North aims to infuse a dynamic marketing perspective into its strategic efforts, ensuring robust growth in the northern tech sector.

New Appointment to Tech North Board

In a strategic move to enhance its advisory board, Tech North announces the appointment of Lisa Wood, Atom Bank’s chief marketing officer. With more than two decades in financial services, Wood brings a fresh marketing perspective to a primarily tech-centric board. This appointment signals a clear commitment to integrating marketing expertise within the technological discourse at Tech North.

Tech North, an initiative by Tech City UK, focuses on bolstering talent and investment in northern England’s tech landscape. The organisation recognises the growing need for marketing acumen to elevate its mission. Lisa Wood’s inclusion is expected to provide invaluable insights into the digital market dynamics and contribute to Tech North’s ambitious goals.

Lisa Wood’s Vision and Expectations

Lisa Wood expressed her enthusiasm about joining the Tech North board, emphasising her eagerness to leverage her expertise in marketing to support the region’s technological growth. Her vision aligns with Tech North’s objectives of nurturing skills and talent in the North of England.

Since the inception of Atom Bank in 2014, Wood has been instrumental in its journey, underlining her commitment to not only advancing her company but also contributing to the broader tech community. Her addition to Tech North is seen as a pivotal moment for both her career and the organisation.

Wood stated, “I’m delighted to be using my marketing expertise to help support Tech North’s objectives and look forward to playing a small part in building a thriving tech sector across the North of England.”

Key Figures on the Board

Joining Lisa Wood on the advisory board are key figures such as Richard Gregory, the director of Tech North, and Herb Kim, the executive chair. This team is complemented by other notable members including Hugh Campbell from GP Bullhound and Lee Perkins from Metronet.

These leaders are tasked with guiding Tech North’s strategies in enhancing the tech scene in the North. Each member brings a wealth of experience and a unique perspective, fostering a collaborative approach that is expected to drive substantial growth.

The diverse expertise of the board members is anticipated to blend harmoniously, ensuring a comprehensive strategy for regional tech development.

Strategic Goals and Aspirations

Tech North’s main objective, as reiterated by Herb Kim, is to raise awareness of the Northern tech sector and its companies. The board members, including Lisa Wood, are seen as integral in achieving this vision. The appointment of Wood underscores a strategic alignment of marketing and technology.

With the collective leadership at Tech North, there is a strong focus on attracting investment, fostering entrepreneurship, and developing skills within the tech community.

The advisory board is set to play a crucial role in shaping the future of technology in the North, with each member committed to driving innovation and excellence.

Tech North’s Impact on the Region

The influence of Tech North extends beyond just advisory roles; it is a catalyst for digital transformation in the region. By uniting industry leaders, the organisation is poised to create a robust tech ecosystem in North England.

Tech North’s collaboration with regional companies aims to cultivate a fertile environment for startups and established tech firms alike, promoting sustainable growth.

The board’s strategic initiatives are already paving the way for increased digital literacy and enhanced technological capabilities. This effort is crucial in maintaining the North’s competitiveness within the wider tech industry.

Honouring Tech North’s Achievements

Tech North has consistently demonstrated its ability to drive regional tech advancements. The appointment of Lisa Wood reinforces its dedication to harnessing expert knowledge in its advisory processes. Herb Kim’s affirmation of Wood’s role signifies a promising future for Tech North’s endeavours.

The efficacy of Tech North’s strategies continues to manifest through successful collaborations and innovative projects. The board is pivotal in steering such initiatives.

The emphasis on marketing strategy, as seen with Wood’s appointment, highlights a forward-thinking approach in achieving the organisation’s long-term vision.

A Visionary Path Forward

In summary, Lisa Wood’s appointment to Tech North’s advisory board represents a forward-thinking strategy that combines tech and marketing. Her role is set to influence the organisation’s future direction significantly.


Lisa Wood’s entry into Tech North’s advisory board heralds a new chapter of growth and innovation. Her expertise is poised to strengthen the sector’s strategic trajectory.

As Tech North advances towards its vision, the collaboration with seasoned professionals like Wood marks a pivotal step in cultivating a vibrant tech ecosystem in northern England.

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