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Smart Energy Tech Company Secures £1 Million Investment

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In a significant move forward for energy technology, a pioneering UK smart energy firm has secured over £1 million in investment. This funding marks an essential step in advancing technology that simplifies energy switching for consumers.

Led by prominent investors, the funds are earmarked for nationwide roll-out. This move aligns with government initiatives aimed at promoting smart energy solutions across the country.

The investment round was led by Hambro Perks, accompanied by over 30 investors, showcasing a strong vote of confidence in the future of smart energy technology. This partnership not only provides capital but also strategic guidance.

Among the investors, two former influential figures from the UK’s ‘Big 6’ energy suppliers have shown their support. Ian Marchant, previously SSE Plc’s CEO, and Stephen Beynon, ex-Managing Director at British Gas Residential, add significant industry acumen to the board.

Labrador, the tech company in question, is recognised for its groundbreaking device that facilitates automatic switching to more economical energy deals based on individual usage.

This device operates seamlessly to ensure consumers can benefit without the hassle of manual supplier comparison. Early trials have proven its efficacy, with users reporting potential savings up to £2,500 annually.

The smart technology not only benefits consumers but also aims to stimulate competition within the energy sector, by allowing smaller companies to gain a foothold against established giants.

Labrador’s platform ensures that when customers change suppliers, their smart meters retain full functionality, thus removing a significant barrier to switching.

By simplifying the switching process, Labrador reduces user inertia, making it easier for consumers to opt for better deals.

The Government’s ambition to have smart meters in every home is significantly aided by Labrador’s technology. This device encourages user engagement without imposing effort on them.

By aligning with national goals, the company not only facilitates consumer savings but also supports broader energy efficiency initiatives.

Endorsements from industry veterans underscore the transformative potential of this technology in the evolving energy market.

According to Stephen Beynon, a vast majority could save substantially by embracing smarter energy solutions, thus enhancing market competitiveness. This insight reflects the technology’s potential to redefine consumer energy habits.

Ian Marchant refers to a technological revolution in energy procurement, advocating for innovations that streamline processes and offer greater consumer value.

The success of this funding round exemplifies investor confidence in the potential of disruptive energy technologies to reshape consumer markets.

Labrador’s approach illustrates a shift towards cleaner, more efficient energy solutions that benefit both consumers and the industry.

The future holds substantial promise as Labrador prepares to expand nationally, harnessing technology to drive the energy sector forward.


The successful investment round marks a pivotal moment for Labrador and smart energy innovation. As it looks to expand its reach and impact, the company is well-positioned to revolutionise energy consumption in the UK.

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