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Salford Appoints First Chief Digital Officer A New Era in Digital Transformation

Salford Appoints First Chief Digital Officer A New Era in Digital Transformation

Salford has taken a bold step towards digital evolution by appointing its first-ever Chief Digital Officer. Jon Corner, previously CEO of MediaCityUK’s The Landing, is entrusted with this pivotal role.

Tasked with spearheading Salford’s digital transformation, Jon Corner brings extensive experience from both public and private sectors. The ambition is to turn Salford into a beacon of digital enterprise, fostering growth and innovation in the region. This appointment marks a significant milestone in the city’s digital journey.

Pioneering Digital Leadership

Jon Corner, with over 16 years in digital and technological metamorphosis, is poised to drive Salford’s digital agenda forward. As CEO of The Landing, he was instrumental in establishing a thriving tech ecosystem. This ecosystem birthed more than 120 new businesses, contributing an impressive £89 million GVA to the UK’s digital economy in just 2017 alone. This remarkable track record underscores his capability to transform Salford into a centre of digital excellence. His skills are expected to be a catalyst for further tech-driven growth in the city.

Strategic Visions for Salford

Corner’s new role is not just a title; it is a strategic move to align Salford’s digital future with innovative and sustainable practices. He envisions identifying and enhancing collaborative efforts within the region. This will involve connecting various sectors through digital inclusion, cybersecurity, and health innovation projects.

Salford aims to be recognised as a ‘smart city’, with digital integration at its core. The emphasis is on building a robust digital infrastructure that encourages investment and technological literacy among residents. Corner’s appointment is a testament to Salford’s commitment to digital inclusivity and forward-thinking policies.

Salford’s Ascendancy in the Digital Space

The city of Salford has already positioned itself as a formidable player in the digital scene. In a notable achievement, Salford surpassed London in 2017 for the highest percentage increase in start-up growth.

A significant portion of this growth stems from advancements in digital media, healthcare, and enterprise sectors. The new appointment aims to harness this momentum by promoting Salford as a leading destination for digital enterprises. This role is integral to ensuring Salford’s interests are represented both locally and internationally.

Salford’s digital direction seeks continuous development, aiming at not only economic growth but also enriching the quality of life for its citizens. Initiatives are underway to transform Salford into a hub for technological innovation and job creation.

Collaboration and Impact

Paul Dennett, Mayor of Salford, highlights the significance of the Chief Digital Officer role for Salford’s future. He describes it as central to advancing the city as a leading smart city where digital innovation and employment opportunities thrive.

Jon Corner will act as a liaison, bringing together various stakeholders to foster collaborative projects and meaningful impacts. His role involves coordinating efforts across local and regional domains, ensuring cohesive growth and development.

Corner’s Ambitious Targets

Corner has already set ambitious targets focusing on regional connectivity and digital accessibility. His plans include addressing discrepancies in digital access and promoting cybersecurity awareness.

Pan-region projects around connectivity and digital inclusion are underway, with an eye toward elevating Salford’s status on the digital map. This approach is expected to yield a stronger, more resilient digital ecosystem.

Corner expresses confidence in these initiatives’ capacity to create significant impacts. As he stated, “It’s an exciting challenge to fully harness the city’s potential.” His drive for progress is evident in these future-facing goals that aim to reshape the city’s digital landscape.

Digital Transformation Goals

Corner’s leadership is set to navigate Salford through its digital evolution. The introduction of smart city projects and health innovation is on the agenda, poised to enhance regional connectivity and digital literacy.

The digital strategy emphasises advancing technological skills among the workforce, thus supporting sustainable growth and innovation. This transition aims to cultivate a digitally-savvy community, empowering residents and businesses alike.

A Visionary Role for a Digital Future

Jon Corner’s appointment is a pivotal step in Salford’s ambitions for a digital future. By embracing this role, he is set to lead the region into a new era of digital transformation.


Salford’s decision to instate a Chief Digital Officer underscores its commitment to digital growth. Jon Corner’s vision and expertise are crucial in charting this progressive path.

With a focus on strategic collaboration and innovation, Salford is poised to become a model smart city. This groundbreaking appointment is a testament to the city’s forward-thinking spirit and ambition.

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