Celebrating its first anniversary, Aviva Studios has had a remarkable year.
- The venue has seen over 700,000 visitors drawn to its world-class cultural offerings.
- Recognised by TIME magazine, the site is touted as a top global destination.
- Aviva Studios is heralded for its impact on Manchester’s cultural landscape and economy.
- Factory International’s initiatives underline its commitment to the arts and community.
Aviva Studios, a cultural cornerstone in Manchester, celebrated its first anniversary with over 700,000 visitors marking a year of creativity and cultural significance. The site, designed by OMA, has been recognised by TIME magazine, cementing its place among the world’s best destinations.
The studios have played a pivotal role in transforming Manchester’s cultural scene. Councillor Bev Craig highlighted its unmatched global standards and its profound impact on the local economy and job market, offering various opportunities for all.
Notable productions have graced Aviva Studios, with Danny Boyle’s ‘Free Your Mind’ initiating its grand opening. Esteemed events, including Yayoi Kusama’s ‘You Me and the Balloons’ and a residence by Janelle Monáe, have further elevated its status.
While over two-thirds of the audience hail from Greater Manchester, Aviva Studios has also attracted 81% of visitors from beyond the region. Its influence extends beyond art; with the Factory Academy, the studios are nurturing artistic talent, evidenced by 1000 residents graduating, and 100 alumni securing roles within the venue.
John McGrath, Chief Executive of Factory International, underscored the emphasis on diversity and innovation, which has introduced new audiences and revenue streams. His vision aligns with the aspirations to continue offering transformative experiences.
Aviva Studios’ success is evident through over 13,000 local participants in public events and engagement with more than 25,000 young individuals. The site has also supported over 100 local artists, fostering collaboration and skill development.
With significant commercial ties, including key partnerships with Aviva, MUBI, and Adidas, the venue has become a beacon of corporate investment in UK arts. Factory+ has recently been launched to expand digital arts content and engagement further.
Darren Henley of Arts Council England celebrated Aviva Studios’ first year as a testament to artistic flair and ambition, anticipating continued success with upcoming events like the Manchester International Festival.
Aviva Studios’ inaugural year has unequivocally altered the cultural dimension of Manchester, heralding a promising future for community arts engagement.