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Northern Agency Becomes Skill Builder for Amazons Alexa

northern agency becomes skill builder for amazons alexa business manchester

Manchester-based agency has achieved a significant milestone by becoming the first in northern England to be designated as a ‘Skill Builder’ for Amazon’s Alexa voice assistant.

The agency has championed the advancement of voice technology and emphasised the importance of developers acquiring skills in this domain since last autumn when it conducted its first workshop for engineers. Subsequently, the company has collaborated with Amazon to organise voice events for the technology community.

These initiatives include additional workshops tailored for developers of varying proficiency levels, from beginners to advanced practitioners. These sessions have been held at Amazon Alexa’s headquarters in London and at the company’s Manchester city centre location.

Marcus Hadfield, Chief Strategy Officer, stated, “Voice might not be new, but it’s starting to gain a lot of momentum in the tech industry. It’s critical that developers learn best practice now, and get the basics of voice design right, so that they can build on those concepts with greater ease as soon new updates are released.”

Founded in 2009, the agency has utilised its events to ignite interest among software specialists in developing for voice platforms. By sharing the extensive knowledge of its staff on voice development tools beyond the standard Alexa development kits, the agency has played a pivotal role in this burgeoning field.

The recognition as the first ‘Skill Builder’ in northern England underscores the agency’s dedication to fostering innovation in voice technology. This achievement signifies the growing significance of voice technology in the tech industry and highlights the importance of equipping developers with the necessary skills to navigate this evolving landscape.

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