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New Leadership and Team Expansion at Altrincham Property Marketing Agency

new leadership and team expansion at altrincham property marketing agency business manchester

Specialist property marketing agency, Real Estate Marketing Media (REMM), has announced new leadership.

Phill Etchells has been promoted to associate director, while Lily Cassell joins as an Account Manager.

Leadership Changes

Specialist property marketing agency, Real Estate Marketing Media (REMM), announced significant leadership changes. Phill Etchells has been promoted to associate director. Meanwhile, Lily Cassell joins as an Account Manager.

Etchells brings over a decade of experience in the real estate sector, having been part of REMM since its inception in 2020. His previous roles include head of sales and business development manager.

New Roles and Responsibilities

In his new role, Etchells will oversee the day-to-day operations of the agency. His responsibilities include supporting clients on various marketing and communications briefs.

Etchells will lead a seven-member team specialising in marketing, PR, SEO, and branding. He will also handle business development and uphold high service standards for clients.

Cassell, on the other hand, will manage REMM’s client portfolio daily. She will also mentor junior team members, aiding their professional growth.

Etchells’ Vision and Goals

“It’s great to have started my new role after what has been a really exciting four years for the agency,” said Etchells. “We’ve gone from strength to strength since our inception in 2020, and I’m excited to build on this success even further.”

Etchells expressed optimism about the future. He aims to enhance the agency’s growth and success. Bringing Cassell on board is seen as a strategic move to achieve these ambitious plans.

Cassell’s experience in account management and her remarkable skill set are expected to benefit REMM’s clients significantly. Etchells looks forward to collaborating with her closely in the coming months.

Collective Expertise and Market Knowledge

REMM boasts a collective 50 years of experience in delivering end-to-end sales and marketing services to the property sector.

The company has extensive local knowledge of the buoyant Manchester and North West markets. This experience and local insight are invaluable assets to their clients.

The agency’s expertise spans a range of services, including sales and marketing, PR, SEO, and branding. This comprehensive skill set enables them to meet diverse client needs effectively.


The leadership changes at REMM mark a significant step forward for the agency and its clients.

With Etchells and Cassell in their new roles, REMM is well-positioned for continued success and growth.

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