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Midlands Tech Entrepreneur Secures £1.2M Funding for Innovative Growth

Midlands Tech Entrepreneur Secures 1 2M Funding for Innovative Growth

A visionary Midlands entrepreneur has landed significant investment for a tech start-up. This financial boost is set to propel the company’s growth and innovation.

By securing £1.2 million, the start-up is primed to expand its reach within the UK and abroad. Through forward-thinking solutions, it aims to revolutionise the retail and hospitality sectors.

Entrepreneurial Success in the Tech Industry

The Midlands-based tech start-up, Swoopos, founded by entrepreneur Lee Nazari, has successfully secured £1.2 million in funding from global venture capital investors. This substantial investment is dedicated to enhancing its UK presence and initiating its international growth. This innovative move is poised to revolutionise the mobile payments and EPOS sector within the retail and hospitality industry.

Innovative Solutions for Retail and Hospitality

Swoopos is transforming how retail and hospitality businesses manage transactions. By providing a point-of-sale system tailored to mobile payments, cashless transactions, and mPOS solutions, the start-up addresses key challenges faced by these industries. Additionally, its platform includes inventory and staff management, paired with robust customer data analytics.

Clients such as Subway, Costa Coffee, and Second Cup Coffee have already implemented Swoopos‘s solutions, highlighting its effectiveness. The system offers seamless mobile ordering and enhanced data analysis, providing real-time insights into consumer behaviour. This technological advancement aids businesses in improving operational efficiency and customer engagement.

The Role of Business Accelerators

The journey of Swoopos was significantly shaped by its involvement with the Entrepreneurial Spark Powered By NatWest business accelerator programme. This support was crucial during the formative stages, offering guidance and resources. According to Nazari, the accelerator saw the potential in Swoopos when it was merely a business plan, which played a pivotal role in its subsequent success.

Lee Nazari emphasises the importance of such programmes for budding entrepreneurs, advocating for enrolment in accelerator initiatives. These programmes provide essential mentoring, networking, and financial planning support, which can be critical for start-up success and growth.

Strategic Expansion and Future Plans

Following the recent funding, Swoopos plans to establish a new headquarters in Milton Keynes, positioning itself for further expansion across new retail markets. This strategic move will facilitate the roll-out of an enhanced version of their platform, which promises new features to better serve existing and future clients.

The enhanced version of Swoopos‘s platform aims to integrate advanced technologies to improve user experience and operational capabilities for businesses. With a focus on innovation, the company is set to provide more comprehensive solutions to meet the evolving needs of the retail and hospitality sectors.

Further, continuing its expansion, Swoopos anticipates entering additional international markets. The company is carefully planning its next steps to ensure that their innovative solutions align with the unique requirements of each market, therefore enabling sustained growth and competitiveness.

Impact on Mobile Payments and EPOS Systems

The introduction of Swoopos into the mobile payments and EPOS realm has set a high benchmark for competitors. Its approach combines technology with user-friendly experiences, thus advancing industry standards. The company’s success is not just in its financial achievements but also in its capacity to inspire change within the industry.

Industry observers note that Swoopos has demonstrated how start-ups can leverage technology to disrupt traditional business models. This case provides a blueprint for other entrepreneurs looking to make a mark in the tech world through innovation and strategic investments.

Looking Ahead

As Swoopos continues to evolve, its focus remains on transforming payment solutions and enhancing customer engagement in the retail and hospitality sectors. With its headquarters soon opening in Milton Keynes, the company is positioned to further its influence both nationally and internationally.


The successful funding round marks a pivotal moment for Swoopos, paving the way for continued innovation and expansion.

By advancing payment technologies, Swoopos is poised to lead the market, ultimately enhancing customer experiences across the retail and hospitality industries.

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