Media Agency Group (MAG) has strategically appointed Ricardo Seixas, a former Google leader, to spearhead its modernised digital arm, ClickTap Media.
Seixas, notable for his extensive experience in digital marketing, brings a wealth of knowledge and his former team to the agency, enhancing their market position in the UK and Ireland.
The Media Agency Group’s new digital division, ClickTap Media, finds itself under the leadership of an industry heavyweight, Ricardo Seixas. Having acquired considerable acclaim for orchestrating successful digital campaigns globally, Seixas embodies both innovation and expertise. With a career marked by a robust understanding of consumer behaviour and digital trends, his leadership promises an exciting evolution for ClickTap Media.
Seixas brings with him not only his digital acumen but also his team from Google, ensuring a seamless transition into MAG’s framework. This strategic integration seeks to propel ClickTap Media’s capabilities to new heights. Seixas has worked with diverse global brands, contributing to his formidable reputation.
During his tenure at Google, Seixas led a team of PPC and AdWords specialists. His ability to align digital strategies with overarching business goals has earned him a diverse portfolio that includes L’Oreal and Telefonica.
The distinction between traditional and digital media is increasingly indistinct, a sentiment echoed by MAG’s chief executive, John Kehoe.
Kehoe acknowledges the necessity of adapting to these changes, describing ClickTap Media as an organic response to an escalating demand for digital solutions.
According to Kehoe, Seixas and his team are invaluable, enhancing MAG’s attractiveness to high-profile clients such as The Crystal Maze Experience and Herbalife.
MAG operates a diverse client portfolio, ranging from entertainment ventures to healthcare brands. Since Seixas’ appointment, MAG has successfully outmaneuvered competitors, securing new accounts and expanding its reach.
Seixas emphasizes the collaborative nature of his approach, aiming to foster growth and competitive advantage for every client.
The evolution of ClickTap Media signals a proactive embrace of the digital future, aligning with global digital trends.
Seixas expresses his enthusiasm for leading a team renowned for their expertise across all paid online channels, recognizing ClickTap Media’s potential to revolutionize MAG’s digital offerings.
As digital ecosystems continue to evolve, ClickTap Media is poised to drive MAG’s innovation and client success trajectories upwards.
Seixas’ appointment is not merely about leadership but about strategic insight and collaboration. His vision encompasses a broad spectrum of digital strategies aimed at enhancing client engagement and market penetration.
Seixas’ work, previously with esteemed institutions like GlaxoSmithKline and Saatchi & Saatchi, showcases his capability to adapt and thrive in dynamic environments.
MAG stands on the precipice of a new era with Seixas at the helm of ClickTap Media, promising transformative digital strategies and client successes.
With Ricardo Seixas leading ClickTap Media, Media Agency Group is set on a path of innovative digital excellence and industry leadership. The integration of Seixas and his team signifies a significant forward leap for MAG’s digital strategy, aiming to dominate the digital marketing landscape.