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Meanwhile Lures Former Story Account Director to Manchester

meanwhile lures former story account director to manchester business manchester

Meanwhile has announced the appointment of Mona Rowley-Rock as its new account director.

Rowley-Rock joins the agency as it sets up a new studio in Manchester’s Mediacity.

A New Beginning

Mona Rowley-Rock brings a wealth of experience to her new role at Meanwhile. Her outstanding track record includes running major accounts like Calor Gas and Gigaclear at her previous agency, Story.

Mona has spent much of her career in the Midlands, where she previously worked with Meanwhile’s CEO and founder, Al Marchant, at Chapter.

Reuniting with Familiar Faces

Tim Jones, the CCO and founder of Meanwhile, expressed his excitement about Rowley-Rock’s appointment, calling it a significant achievement for the agency.

“We are made-up Mona has chosen to join us, it’s a total coup for the business. She brings a wealth of experience, with a brilliant track record of producing brave and effective work too,” said Jones.

Mona’s hiring is expected to have a substantial impact on shaping the culture and future growth of Meanwhile.

Mona’s Perspective

Rowley-Rock is enthusiastic about reuniting with Al and joining the Meanwhile team.

“I am incredibly excited to reunite with Al and join the Meanwhile team,” commented Rowley-Rock.

She praised the agency’s reputation for creativity and boundary-pushing innovation.

Mona added that she is eager to work with her new team to achieve impressive results for their clients.

Meanwhile’s Recent Success

Meanwhile has seen considerable growth recently, following its appointment by gaming giant tombola as its agency of record.

The agency’s success in securing notable clients is a testament to its creative prowess and strategic capabilities.

A Look at Mona’s Career

Rowley-Rock started her career with ITG, gaining invaluable experience in the marketing field.

She then spent several years at Chapter, which eventually rebranded as Story, where she handled significant accounts.

Her expertise and experience make her a valuable asset to her new role at Meanwhile.

Meanwhile’s Growth and Expansion

The agency is only 20 months old but has quickly gained traction in the industry, showing immense potential.

Moving to a new studio in Manchester’s Mediacity marks a significant milestone for the growing team.

Final Thoughts

Mona Rowley-Rock’s appointment is a strategic move for Meanwhile, poised to drive the agency towards greater success.

Employee and Industry Excitement

The new appointment has generated excitement within the company and the wider industry.

“Mona is a vital hire for us, and will help shape our culture as we grow,” Jones remarked.


Mona Rowley-Rock’s new role at Meanwhile is set to bring fresh energy and direction to the agency.

Her extensive experience and enthusiasm are expected to contribute significantly to Meanwhile’s continued growth.

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