The renowned Manchester-based independent production company, Peggy Pictures, has decided to close its doors.
Contrary to the current market trends, Peggy Pictures’ closure is not due to industry downturns but a shift in focus towards digital and social media content.
The Journey of Peggy Pictures
Peggy Pictures was established in 2018 by Ida Bruusgaard and Danni Davis. Over the years, it has grown significantly, securing commissions and accolades.
In a joint statement, Bruusgaard and Davis reflected on their journey: ‘After 8 brilliant years of running our beloved production company, we are closing Peggy’s doors.’
Early Successes and Key Projects
One of their first major projects was for BBC Radio 1 Stories. This project, in collaboration with Wisebuddah and Clare Chadburn/Paul Thomas, set the tone for future successes.
Their first series, ‘Mimi On A Mission: Sex Ed,’ earned nominations for prestigious awards like the Children’s BAFTA and Broadcast Digital Awards in 2019.
Acclaimed Productions
The company didn’t stop there. They co-produced the Grierson Award-winning documentary, ‘Trial of Ratko Mladic.’
Other notable works include ‘BBC Laugh Lessons,’ ‘The Mormons Are Coming,’ and ‘What Freya Did Next.’
Their work on ‘Mimi Missfit’ series, including titles like ‘Digital Detox’ and ‘Lockdown Party,’ demonstrated their adaptability during the Covid-19 pandemic.
Reflections from the Founders
In their statement, the founders expressed gratitude: ‘We worked hard, had fun, and survived Covid.’ They acknowledged both the highs and lows.
Bruusgaard and Davis highlighted their shared values and the support from ‘ace people’ who contributed to their success.
Notable Contributions and Collaborations
Before Peggy Pictures, Bruusgaard produced several high-profile shows like ‘Sharon Horgan: How To Be Married’ and ‘How To Have A Midlife Crisis.’
Davis has past credits including ‘The Island with Bear Grylls’ and ‘The Hotel.’
Their combined experience brought a wealth of knowledge and expertise to Peggy Pictures.
Final Productions and Future Plans
Peggy Pictures’ final documentary, ‘What Freya Did Next,’ aired last year. It was a testament to their continued dedication to quality content.
Looking ahead, they plan to specialise in digital and social media content, marking a new chapter in their creative journey.
Impact on the Industry
The closure of Peggy Pictures marks the end of an era. Their contributions to television and documentary-making have left a lasting impact.
Their shift towards digital content reflects broader industry trends.
The story of Peggy Pictures is one of innovation, resilience, and creative excellence.
As they move towards new ventures, their legacy in the industry will undoubtedly inspire future creatives.