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Manchester City Photographer Unveils Innovative ‘Perfect Selfie’ App

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Sharon Latham, renowned for her photography work with Manchester City and major music artists, has launched an innovative app tailored for capturing the perfect selfie.

Collaborating with Manchester-based mobile technology group Apadmi, Latham has transformed her vision into a unique and user-friendly tool that enhances the selfie-taking experience.

Revolutionising the Selfie Experience

Sharon Latham, a professional photographer with over 20 years of experience, has ventured into the tech world with a revolutionary app named Selfie Guide. This app is designed to help users take the perfect selfie by providing directions to popular locations worldwide, as well as offering filters and positioning lines to ensure the best shot.

Latham’s extensive career, which includes photographing global icons like Noel Gallagher and Bruce Springsteen, inspired her to create an app that merges photography expertise with modern technology.

Collaboration with Apadmi

Without prior experience in mobile technology, Latham approached Apadmi, an award-winning mobile technology group, to bring her idea to life. Apadmi was responsible for designing and building every element of the app, from initial concept art to technical build, branding, and logo.

The collaboration extended to working closely with England’s international goalkeeper, Joe Hart, currently at West Ham, who contributed to the development process by providing valuable insights and feedback.

Unique Features and Functionality

Selfie Guide stands out due to its comprehensive features, turning a simple selfie into an expertly crafted photograph.

The app includes 22 guides covering locations such as Paris and Gold Coast Australia, offering users precise coordinates and expert photography tips.

Filters and positioning lines are integral components, enabling users to frame and edit their selfies professionally. This combination ensures that each selfie is not only aesthetically pleasing but also perfectly composed.

Global Travel and Detailed Feedback

To provide accurate and detailed guides, Latham traveled across six continents within six months, documenting 22 different locations.

Her travel experiences and professional assessments were meticulously converted into user-friendly guides by Apadmi, enhancing the overall user experience.

User-Centric Design

The Selfie Guide app is built with a user-centric approach, making it accessible to both amateur and professional photographers.

The intuitive design and engaging features make it a versatile tool for anyone looking to improve their selfie game.

Availability and Accessibility

Selfie Guide is now available on both iOS and Android platforms, making it widely accessible.

With its launch, users worldwide can enhance their selfie-taking skills, thanks to the seamless integration of professional photography tips and easy-to-use app functionality.

Positive Feedback and Future Prospects

The app has received positive feedback from early users, highlighting its practicality and ease of use.

As Selfie Guide continues to grow, it promises to be an indispensable tool for photography enthusiasts, helping them capture perfect moments effortlessly.

Quotes from the Creators

Sharon Latham expressed her satisfaction, stating, “When I came up with the idea for Selfie Guide, I wanted to help people create great imagery. It’s taken a few months to perfect, but I couldn’t be happier with the result.”

Nick Black, CEO of Apadmi, shared his excitement, “We’ve loved watching this app unfold into the useful tool it now is for budding photographers, and we’re excited to watch it grow.”

Conclusion

Selfie Guide is a groundbreaking app that bridges the gap between professional photography and everyday selfies.

The innovative features, comprehensive guides, and user-friendly design make it a must-have for anyone looking to capture perfect selfies effortlessly.


In summary, Selfie Guide represents a significant advancement in mobile photography, offering users a unique blend of expert advice and cutting-edge technology.

As the app continues to evolve, it is set to revolutionise the way we capture and share our lives through selfies.

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