Industry leaders from prominent independent agencies such as ZUT, Tangerine, and Definition are set to speak at the Independent Agencies to Watch event, scheduled for 19 September 2024 at Colony, One Silk Street, Manchester.
The event aims to spotlight the North’s burgeoning independent agency sector, with a curated list showcasing the top-performing agencies poised for significant growth.
Keynote Session and Exclusive Reveal
The event will commence with a keynote session delivered by an ambitious Northern agency, yet to be announced. This session is expected to set the tone for the evening, providing valuable insights into industry trends and challenges.
Following the keynote, an exclusive reveal of the ‘Independent Agencies to Watch 2024’ list will take place. This list has been meticulously compiled by the editorial team and aims to highlight the agencies making significant strides in financial, creative, and employer aspects.
Panel Discussion on Agency Futures
A panel discussion will delve into the future of independent agencies, examining both setbacks and successes. The conversation will explore optimal ownership structures for these agencies.
The panel will consist of seasoned industry experts who will share their experiences and forecasts, offering a comprehensive view of what lies ahead for independent agencies.
Notable Speakers
Sam Gregory, co-CEO of Tangerine Communications, will be one of the speakers. Under his leadership, Tangerine has become a leader in PR and social media communications.
Tangerine’s client base includes high-profile global brands and market disruptors like Specsavers, Iceland Foods, and PPG. The agency recently received recognition as Campaign’s global independent agency of the year.
Gregory’s insights are anticipated to be particularly valuable, considering his experience and the agency’s recent accolades.
Insights from Mark Hancock
Mark Hancock, managing director of ZUT, is another notable speaker. Originally a client of ZUT, he transitioned into various roles before acquiring the agency.
Under his direction, ZUT has grown into a leading creative and production company in the North West, achieving a turnover of £4.1 million last year.
Hancock’s journey and achievements offer a unique perspective on agency growth and leadership.
Contributions by Louise Vaughn
Louise Vaughn, co-founder and chief client officer of Definition, will also be sharing her expertise. She has played a crucial role in expanding Definition into one of the UK’s largest agencies outside London.
With nearly 300 clients worldwide, Definition’s client roster includes renowned names such as Amazon, Lego, and HSBC.
Vaughn’s influence in the industry is well-recognised, having been listed in PR Week’s Top 10 Influential Leaders and its Power Book for several consecutive years.
Event Objectives and Expectations
The event aims to unite the North’s agency ecosystem, fostering a collaborative environment where industry professionals can network and share insights.
Attendees will gain a deeper understanding of the evolving landscape of independent agencies and the factors driving their success.
The discussions and insights offered are expected to provide valuable takeaways for agencies striving to navigate the competitive market.
Limited Availability
Spaces for the event are limited, underscoring the exclusive nature of the gathering.
Interested parties are encouraged to secure their places promptly to avoid missing out on this unique opportunity.
The Independent Agencies to Watch event promises to be an insightful and inspiring gathering for industry professionals.
With keynote sessions, panel discussions, and contributions from acclaimed speakers, attendees can look forward to gaining valuable knowledge and networking opportunities.