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Landmark Partnership to Put Tech at Heart of New Everton Stadium

landmark partnership to put tech at heart of new everton stadium business manchester

Everton has unveiled a groundbreaking stadium partnership that promises to revolutionise fan experience. The collaboration with a renowned service provider aims to integrate cutting-edge technology into the new stadium.

This venture marks a significant step forward for Everton, setting the stage for one of the most advanced venues in Europe. The initiative is expected to enhance satisfaction for fans and create numerous job opportunities.

A Milestone for Everton

Everton Football Club has taken a bold step by announcing a landmark partnership. The new alliance with the service provider is geared towards transforming the Everton Stadium into a state-of-the-art venue. Their mission is to become one of Europe’s most innovative and advanced stadiums.

The service provider’s track record includes collaborations with several NFL and European football teams. This partnership signifies their first foray into English football, marking a historic moment for both parties involved.

Technological Innovations

At the heart of this partnership lies the implementation of innovative, tech-enabled experiences. Fans can look forward to seamless ‘walk-in walk-out’ technology solutions and self-service beer systems.

The stadium will also feature immersive food and beverage options as well as specialised kitchen collection points. These new amenities aim to minimise wait times and substantially enhance the overall fan experience.

Job Creation and Community Impact

One of the standout aspects of the partnership is the creation of over 1200 new roles. This is a remarkable development for the local community.

The service provider is also introducing a social enterprise programme. This initiative will focus on championing local produce and offering training and job opportunities to residents across Liverpool.

Statements from Key Figures

Richard Kenyon, Everton’s Chief Commercial and Communications Officer, expressed his excitement about the partnership. “This is a landmark partnership for the Club, and we are delighted to welcome them as a Founding Partner,” he stated.

Kenyon highlighted the alignment in vision and the promise of exceptional experiences for Evertonians. The service provider’s global expertise is seen as a key element in adopting the latest retail technology for the stadium.


Enhanced Commercial Opportunities

By becoming a Founding Partner, the service provider will gain enhanced commercial opportunities and media rights at Everton’s new home. This strategic move is set to benefit both parties substantially.

The new stadium, scheduled to open in the summer of 2025, is expected to become a premier destination, solidifying Everton’s reputation as a forward-thinking club.

The Road Ahead

As the partnership progresses, both Everton and their new partner are committed to delivering extraordinary experiences. The focus is on creating a venue that meets the highest standards of excellence.

This collaboration is poised to set a new benchmark in the world of sports venues, offering unique experiences for every fan and visitor. Expectations are high as the stadium’s opening date approaches.

Community and Fan Engagement

The partnership also aims to foster strong connections with the wider community. Helen Milligan-Smith, CEO and President at the service provider, emphasised their commitment to going above and beyond.

“Our shared commitment to delivering remarkable experiences means we are developing something truly extraordinary for the launch of the new stadium,” Milligan-Smith added.


The innovative partnership between Everton and the service provider is set to redefine the fan experience at the new stadium.

With a focus on advanced technology and community engagement, this collaboration promises to deliver an unparalleled venue experience for all visitors.

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