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Insurtech Acquires Marine Insurance Specialist from German Group

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The insurtech company Ripe has entered into a significant agreement with Munich Re Specialty to acquire marine insurance specialist GJW Direct.

This acquisition is poised to reshape the landscape of marine insurance, leveraging Ripe’s technological prowess and GJW Direct’s established market presence.

Strategic Acquisition Details

Ripe, based in Manchester, and Munich Re Specialty have formalised an agreement for the transfer of ownership of GJW Direct. This noteworthy transaction represents Ripe’s second major M&A deal within a year.

Founded in 1826, GJW Direct has built a reputable brand in non-commercial marine insurance. The company’s strengths in providing high-quality cover align well with Ripe’s customer-centric approach and advanced technology capabilities.

Enhancing Market Position

The acquisition is set to strengthen Ripe’s position as a leader in the UK boat insurance market. GJW Direct will benefit significantly from Ripe’s technological and marketing expertise, setting the stage for enhanced growth and development.

Munich Re Specialty’s decision to divest GJW Direct comes as part of its strategic vision for 2025 and beyond. According to Danielle Champion, Managing Director of Munich Re Specialty – Global Markets, UK, the sale has been a carefully considered move within their broader strategic framework.

Statements from Key Executives

Danielle Champion noted that GJW Direct has been a trusted brand under Munich Re for over two decades.

“The decision to find a new owner aligns with our strategic plans for the future,” she stated.

Ripe’s expertise in the marine insurance sector and digital marketing makes them an ideal fit for GJW Direct,” Champion added. She expressed confidence that GJW Direct will continue to be a leading force in its sector under Ripe’s ownership.

Ripe’s Vision for Growth

Alan Thomas, CEO of Ripe, described the acquisition of the well-established GJW Direct as a significant milestone for the company. He highlighted the integration of GJW Direct’s products and policyholders into the Ripe group as a key step forward.

We look forward to supporting the further development and growth of GJW Direct,” Thomas stated, emphasising their commitment to maintaining the strong foundations of the brand while leveraging Ripe’s robust tech stack and marketing capabilities.

Future M&A Strategy

Ripe’s recent activities indicate a dynamic and forward-thinking M&A strategy. Thomas mentioned that the company anticipates more acquisitions, particularly those involving specialist or SME propositions.

There are significant growth opportunities on the horizon for prospective new acquisitions,” he added, underlining Ripe’s industry-leading digital and marketing strengths.

The completion of the GJW Direct acquisition is set for the first half of 2025, signalling a new chapter in the evolution of Ripe’s business strategy.

Conclusion of Transaction

The transaction is expected to conclude in the initial half of 2025, marking a significant milestone in Ripe’s ongoing expansion efforts.

Both parties anticipate a smooth transition, with a focus on leveraging the combined strengths of Ripe and GJW Direct for mutual growth and enhanced market presence.


This acquisition marks a pivotal moment for Ripe and GJW Direct as they embark on a new journey together.

Ripe’s robust technological and marketing capabilities, combined with GJW Direct’s heritage, promise a transformative impact on the marine insurance industry.

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