Site icon Business Manchester

Innovative Insurtech Equipsme Transforms SME Health Insurance

Innovative Insurtech Equipsme Transforms SME Health Insurance

Equipsme is set to change the landscape of health insurance for SMEs across the UK. Their innovative model enables affordable healthcare plans for businesses, no matter their size.

Launching on 1st March 2018, Equipsme offers a range of comprehensive health services starting from just £7 per employee. With backing from AXA PPP Healthcare, this initiative is making health insurance more accessible than ever before.

Equipsme’s Affordable Health Insurance for SMEs

Equipsme is set to transform health insurance accessibility for small and medium-sized enterprises (SMEs) across the UK. With its revolutionary approach, the start-up offers affordable health plans, starting from just £7 per employee. This initiative is designed to make healthcare accessible to businesses regardless of size, ensuring employee health is prioritised without financial strain.

Led by Matthew Reed, former head of global SME initiatives at AXA, Equipsme promises to simplify the health insurance procurement process. Matthew notes, “We want all businesses to feel as if they can get health care in place for all of their existing employees without breaking the bank.”

The Vision Behind Equipsme

The company’s vision is to provide easy-to-understand health insurance that removes complexity. By partnering with AXA PPP Healthcare, Equipsme secures the underwriting capacity needed for its offerings, creating a transparent, hassle-free experience for SMEs.

Equipsme is specifically targeting the 95% of SMEs in the UK that lack health insurance for their employees, endeavouring to bridge this significant gap in the market.

Flexible Coverage Options

Equipsme offers four distinct coverage levels at four pre-set price points: £7, £17, £29, and £37 per employee. Each plan includes 24/7 GP consultations and remote appointments, even at the most basic level.

Additional benefits include physio sessions, online health checks, and private nurse helplines. These services collectively aim to alleviate pressure on the NHS by making preventive and immediate care more accessible. Access to such services ensures that employees can maintain their health proactively.

Simple and Inclusive Enrolment Process

Emphasising simplicity, Equipsme requires no medical questions during enrolment, and the cost of cover remains consistent across all age groups. This ease of use encourages more businesses to provide health cover for their employees.

Employees have the freedom to upgrade their cover level should they wish, and they can include family members via a streamlined mobile-based system. This flexibility highlights Equipsme’s dedication to inclusivity and comprehensive familial healthcare.

Support from Leading Brokers

Equipsme collaborates with 30 of the UK’s top independent brokers to distribute their plans. This extensive network ensures that SMEs can access expert advice tailored to their specific needs, further simplifying the adoption of health insurance.

The robust broker partnership supports Equipsme’s mission to demystify health insurance, offering personalised guidance to employers eager to improve employee welfare.

Impact on the SME Sector

The launch of Equipsme is poised to significantly impact the SME sector by enhancing employee wellbeing through accessible health coverage. Such initiatives are instrumental in maintaining a healthy, motivated workforce.

With improved access to healthcare, SMEs can expect reductions in absenteeism and enhanced overall productivity. Equipsme’s model represents a forward-thinking approach that positions health as a crucial component of business success.

Looking to the Future

As Equipsme’s influence grows, its pioneering methods may set a new standard for health insurance offerings within the SME landscape. The initiative’s success could inspire further innovation in the sector, leading to broader adoption of affordable healthcare solutions.

By championing health accessibility, Equipsme is not only supporting SMEs today but also shaping the industry’s future, ensuring a healthier workforce for years to come.


Equipsme stands as a beacon of change in the health insurance industry for SMEs, creating new opportunities for businesses to support their workforce.

This innovation not only addresses current healthcare accessibility issues but also sets a precedent for future developments in affordable health coverage.

Exit mobile version