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Hull Arena Marketing Chief Joins South Bank Brewery and Events Space

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Paul Savage, the former sales and marketing chief at Connexin Live, has taken on a new role at Docks Academy. Located in Lincolnshire, this venue is one of the area’s premier music and events spaces.

Savage brings a wealth of experience from his time at Connexin Live and other venues. His leadership is expected to drive significant growth and innovation at Docks Academy and its associated brewery, Docks Beers.

Paul Savage’s New Appointment

Paul Savage, the former head of sales and marketing at Connexin Live, will soon take on a new role as the Managing Director of Docks Academy. This Lincolnshire venue is known for its exemplary music and events. Savage’s extensive experience in the entertainment industry makes him an ideal candidate for steering Docks Academy to greater heights.

Savage’s Previous Achievements

During his tenure at Connexin Live in Hull, Savage brought significant changes, winning multiple national and international awards. Under his leadership, the 4,000-capacity venue attracted 700,000 visitors. High-profile artists such as Bob Dylan, Noel Gallagher, and the Kaiser Chiefs performed there, significantly enhancing the venue’s reputation.

Before Connexin Live, Savage was integral to the success of The Baths Hall in Scunthorpe as the marketing manager. Here, he played a pivotal role in attracting renowned performers like Arcade Fire and Florence and the Machine. His efforts brought considerable attention and acclaim to the venue.

Docks Beers Brewery

In addition to his new role at Docks Academy, Savage will also oversee operations at Docks Beers, a craft beer brewery located in a converted church in Grimsby. This brewery has earned high ratings on Untappd, a crowd-sourced beer app, and has won several accolades including the Pub/Bar Of the Year in Grimsby Live Awards and a Pandemic Thrive and Survive Award.

Docks Beers is committed to innovation and quality, and Paul’s leadership is expected to further strengthen its reputation. His comprehensive understanding of strategic planning, sales, marketing, and product development will be invaluable in driving the brewery’s growth.

The brewery’s historic location near Grimsby’s docks adds a unique charm, making it a popular destination for both locals and visitors. This picturesque setting, combined with a commitment to quality, sets Docks Beers apart in the competitive craft beer market.

Upcoming Events and Strategic Plans

Docks Academy, situated above the brewery and taproom, has already hosted numerous notable events. Performers such as Russell Kane, Twin Atlantic, and The Lottery Winners have graced its stage. The venue is set to welcome Echobelly and Starsailor, alongside comedians Scott Bennett, Lloyd Griffith, and Jason Byrne in the near future.

As the new MD, Savage aims to leverage these successes to attract even more high-profile events. His strategic vision includes enhancing the venue’s programming and improving audience engagement. He plans to collaborate closely with the programming team to bring a diverse range of performances to Docks Academy.

Paul Savage’s Vision

Paul Savage expressed his excitement about joining the Docks team, emphasising the region’s iconic brands. He acknowledged the hard work and dedication of the Docks family in building these brands and looks forward to contributing to their continued success. His deep connections to Grimsby make this role even more significant for him.

Savage stated, “I am incredibly excited, and feel hugely privileged, to be given the opportunity to work with the Docks team. Docks Beers and Docks Academy have become some of the most iconic brands in the region thanks to the hard work of everyone within the Docks family and I cannot wait to join them in November.”

Will Douglas’s Endorsement

Will Douglas, Docks Beers director and co-founder, strongly supports Savage’s appointment. He highlighted Savage’s proven track record in driving growth and innovation in the entertainment industry. Douglas is confident that Savage’s strategic vision will propel both the brewery and the events space to new heights.

Douglas remarked, “[Paul’s] extensive experience as head of sales and marketing at Connexin Live, and the fact that Grimsby runs through him thick and thin, stands him in excellent stead to take our brands forward. His proven track record of driving growth and innovation in the entertainment industry brings a fresh, strategic vision to our business.”

Looking Forward

Paul Savage’s appointment at Docks Academy and Docks Beers marks a new chapter for these esteemed Lincolnshire brands. With a wealth of experience and a clear vision, Savage is well-equipped to lead both the brewery and events space to continued success.


Paul Savage’s transition to Docks Academy and Docks Beers is a promising development for these organisations. With his extensive background, Savage is poised to enhance their offerings and strengthen their positions in the market.

His vision and experience will undoubtedly drive further success, making this an exciting time for both Docks Academy and Docks Beers.

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