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Game-changing Recruitment Tech Firm Attracts Investors

game changing recruitment tech firm attracts investors business manchester

A London-based recruitment tech firm is turning heads with its innovative approach to recruitment processes. By leveraging machine learning, the company aims to revolutionise how candidates are sourced and screened.

Recently, the firm has embarked on an equity crowdfunding campaign with the intent to raise upwards of £250,000. This injection of capital will be pivotal in scaling operations and further developing their cutting-edge technology.

Tech-Driven Recruitment Solutions

The recruitment tech firm’s flagship product harnesses the power of machine learning to match CVs and job specifications swiftly and accurately. Developed over three years by experts from Carnegie Mellon University and recruitment specialists, this AI-powered solution addresses existing challenges in candidate sourcing and screening.

Market Validation and Customer Adoption

Pilot programmes began in early 2017 with significant customers in the UK, US, and India. These pilots led to the acquisition of three globally recognised clients, including a major technology services company. As of the current crowdfunding campaign, the firm has 200 recruiter licenses in use and a promising global pipeline.

The firm’s co-founders highlighted that many organisations invest heavily in IT systems and applicant tracking systems (ATS) to source candidates more efficiently. Their pricing model aims to facilitate decision-making for recruiters by offering a cost-effective and efficient solution.

Investment and Growth

The lead investor in this fundraising round is a specialist venture capital firm in the ‘people tech’ sector. The funds raised will be utilised not only to scale business operations but also to foster further product innovation. This includes launching additional pilot programmes and broadening customer reach through enhanced marketing efforts.

The company’s focus on continuous improvement and expansion is evident in its strategic plans. By increasing their marketing spend, they aim to boost brand awareness and attract new customers on a global scale. This forward-thinking approach is anticipated to solidify their position in the competitive recruitment market.

The global recruitment industry, valued at £350 billion, continues to grow, and the firm’s innovative solution is well-placed to capture a significant share of this market. The founders aim to leverage their AI technology to make the recruitment process more efficient and cost-effective.

Founders’ Vision

The firm was co-founded by Yusuf Jazakallah and Pawan Lokwani, who have dedicated the past three years to developing and refining their product. Their combined expertise in technology and recruitment has been instrumental in creating a solution that meets industry needs effectively.

The co-founders stated on their crowdfunding page that the initial pilots and current customer base demonstrate the product’s efficacy. Their vision extends beyond just solving recruitment challenges; they aim to transform the entire recruitment landscape with their AI-driven approach.

Client Success and Future Plans

One of the firm’s notable clients, a global technology services giant, has successfully implemented the AI-powered solution. This partnership showcases the scalability and effectiveness of the product in diverse organisational settings.

The firm’s current success with three major clients serves as a compelling proof of concept for potential investors. The extensive pipeline of prospective clients indicates strong market interest and the potential for rapid growth.

The company plans to leverage the funds raised to penetrate new markets and enhance their service offerings. By continuously innovating and staying ahead of industry trends, they aim to provide unmatched value to their clients.

Crowdfunding Campaign Progress

At the time of writing, the firm has nearly reached 90 per cent of its crowdfunding target. The strong investor interest underscores the market’s confidence in their innovative approach. The funds will play a crucial role in realising their ambitious growth plans.

The co-founders are optimistic about the future and are committed to using the investment to drive operational excellence. Their strategic focus on scaling and innovation is set to propel the company to new heights.

Industry Impact

The firm’s technology represents a significant advancement in the recruitment sector. By automating and streamlining candidate matching, they offer a compelling solution to a longstanding industry challenge.


The recruitment tech firm is poised to make a substantial impact on the global recruitment market with its innovative AI-driven solution.

As they near their crowdfunding target, the additional investment is expected to accelerate their growth and solidify their market presence. The founders’ dedication to continuous improvement and market expansion demonstrates their commitment to revolutionising the recruitment industry.

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