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Evaluating Your Tech Business The ‘Grandma Test’ Standard

Evaluating Your Tech Business The Grandma Test Standard

Tech entrepreneurs striving for initial investments often stumble at a simple, yet vital checkpoint: communication. Simplifying complex ideas isn’t just an option; it’s a necessity.

Norman Molyneux of Acceleris Capital believes conveying ideas clearly lays the groundwork for securing early-stage funding, the foundational ‘grandma test’ underlines this straightforward communication approach.

In conclusion, turning an idea into a viable business requires more than just innovation. Entrepreneurs must ensure their ideas resonate with investors across various stages.

Adopting the principles of the ‘grandma test,’ simplifying business plans, and ensuring strong leadership are crucial to navigating the startup landscape successfully.


Ultimately, the ‘grandma test’ serves as a critical tool for tech entrepreneurs. By fostering clarity and simplicity in communication, startup founders can create meaningful connections with investors, securing the critical funding needed to advance their innovations.

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