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Digital Branding Studio Commences Strategic Recruitment Drive

Digital Branding Studio Commences Strategic Recruitment Drive

In response to growing international demand, Layers Studio is set to substantially expand its team, doubling its workforce in the upcoming months. The Newcastle-based digital branding company aims to bolster its position as a regional leader in design and brand building.

Founded by James Hanson, Layers Studio has launched a strategic drive to recruit top talent. This initiative is a crucial step in addressing the needs of its expanding client base, following its success with notable clients and innovative projects.

Expansion Plans and Workforce Growth

Layers Studio plans to expand its current team of three by recruiting an additional five employees by the end of 2018. This recruitment is imperative for sustaining the increasing service demands and innovation pursuits of the company. The targeted positions include front end web developers, digital marketing graduates, and experienced designers.

This strategic growth initiative not only seeks to enhance service capabilities but also signifies the company’s commitment to remaining a formidable force in the digital branding industry. The objective is to cultivate a diverse skill set among its team to meet and exceed client expectations.

Successful Client Projects and Innovations

Since its inception in 2016, Layers Studio has secured a series of prestigious clients, including the award-winning brewer Sonnet 43. These partnerships underscore the studio’s reputation for excellence in branding and creative solutions.

A highlight of Layers’ portfolio is the development of Ctrl Hub, a sophisticated web application for the construction and utility sectors. This project exemplifies the studio’s capability to create pioneering solutions that address industry-specific challenges.

Additionally, the studio is leading the brand development for Study Atlas, an online platform facilitating UK students in course selection. This involvement has attracted significant investment, propelling the platform’s international launch.

The Study Atlas Project: A Key Driver of Growth

The Study Atlas project is arguably the studio’s most significant endeavour over the past year. This comprehensive project spanned four months, demanding intricate planning and execution.

With the successful completion of phase one, Layers Studio is now gearing up for the second phase. This involves expanding their team to support the evolving demands of the Study Atlas campaign, particularly for its New Zealand and Australian markets.

The project’s impact on the studio’s growth trajectory cannot be overstated; it has positioned Layers to explore new opportunities and enhance its design and marketing capabilities.

Vision for Team Diversification and Innovation

Founder James Hanson envisions a dynamic team enriched with creative designers and engineers. The objective is to cultivate an environment where diverse perspectives and skills flourish.

As Layers aspires to broaden its team’s capabilities, it places a strong emphasis on innovation and collaboration. These values are integral to delivering tailored branding solutions that resonate with global audiences.

The collaboration with organisations like Digital Union exemplifies the studio’s commitment to leveraging collective strengths within the digital and creative sectors.

Strategic Collaborations and Industry Impact

Engagement with the Digital Union exemplifies Layers Studio’s strategy to foster collaboration within the digital industry. This partnership is pivotal in driving the studio’s growth and enhancing its creative processes.

By collaborating with industry partners, Layers Studio benefits from shared resources and insights, positioning it as a leader in delivering innovative digital solutions. The studio’s strategic alliances support its ambition for global impact.

With a focus on collaboration, Layers Studio aims to contribute significantly to the creative digital landscape, capitalising on shared experiences and industry networks.

Innovative Solutions and Future Aspirations

Based at Campus North, Newcastle, Layers Studio is dedicated to creating cutting-edge brand-led solutions for its clients. The studio’s approach combines creativity with strategic insights to deliver exceptional digital experiences.

Layers’ ambition to inspire, educate, and assist people through meaningful digital solutions is at the core of its mission. This commitment drives the studio’s continuous pursuit of excellence.

The studio’s future aspirations involve expanding its reach and influence, reinforcing its status as a key player in the global digital branding arena.

Geographical and Economic Influences

The North East region provides an ideal backdrop for Layers Studio’s growth ambitions. James Hanson believes the region embodies the right mix of innovation and creativity essential for success.

By leveraging the region’s strengths, Layers Studio is poised to make significant contributions to both the local and global digital scenes. This regional advantage is critical in achieving its long-term objectives.


Layers Studio’s recruitment drive marks a crucial phase in its strategic growth plan. By expanding its team, the studio aims to support its growing portfolio and continue delivering innovative branding solutions.

With a focus on collaboration and diversity, Layers Studio is set to reinforce its position as an industry leader, driving both regional and global impact. The studio is well-positioned to navigate the evolving digital landscape.

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