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Dead Pixel and SUDU Join Forces for Wolves 2024/25 Kit Launch

dead pixel and sudu join forces for wolves 202425 kit launch business manchester

Dead Pixel and SUDU have announced a significant partnership to unveil Wolverhampton Wanderers’ 2024/25 Premier League kit. The collaboration marks a notable entry for SUDU into the world of high-performance sportswear.

The Manchester-based brand, SUDU, took over from Castore, designing all kits for the season. Dead Pixel managed the creative visuals for this grand reveal.

A New Era for Wolves

The alliance between Dead Pixel and SUDU brings a fresh perspective to Wolves’ kit design. SUDU’s innovative approach aims to blend functionality with modern aesthetics, a challenging feat in sports apparel.

SUDU’s involvement has sparked excitement amongst the Wolves fanbase, eager to see the new strips for the upcoming season. Fans are ready for this new chapter, enthusiastic about the brand’s first venture into football kits.

Creative Vision Brought to Life

Dead Pixel, known for its creative prowess, was entrusted with producing the launch visuals. The agency’s role was to craft an engaging presentation that captured the essence of Wolves’ spirit and SUDU’s design philosophy.

Kieran Edwards, Dead Pixel’s creative director, praised the collaboration, saying, “This was one of those projects where everything just worked perfectly.” His words reflect the harmony achieved between the parties involved.

Challenges in Production

Creating content with over 20 professional athletes presents logistical challenges. Such projects require intricate planning and execution to ensure everything runs smoothly.

Edwards highlighted the club and brand’s exceptional cooperation, saying, “Both the brand and the club were exceptional in facilitating our requests and trusting our vision.”

Dead Pixel’s meticulous approach ensured that every detail was considered, resulting in a polished final product that resonated with the audience.

SUDU’s Strategic Goals

Tom Hart, head of brand at SUDU, shared that this launch serves as a critical milestone for the company. It’s not just about revealing a new kit but also showcasing SUDU’s capabilities in the sportswear industry.

“We knew that there would be millions of eyeballs on this content with the impressive fanbase that Wolves have around the world,” Hart stated. His confidence in the project underscores the strategic importance of this launch for SUDU.

Fan Reaction and Social Media Buzz

The announcement has generated significant buzz on social media platforms. Wolves fans from around the globe have shared their excitement, with many appreciating the fresh design and innovative approach.

Engagement rates have soared, reflecting the successful impact of the launch. Visual content by Dead Pixel has been widely shared and appreciated, enhancing the overall reach and visibility of the new kit.

The positive reception sets a promising tone for the partnership, indicating strong support from the fan community.

Future Prospects

With the 2024/25 season just around the corner, all eyes will be on Wolves’ performance, both on and off the pitch. The successful kit launch is just the beginning of what promises to be an exciting season.

The collaboration between SUDU and Dead Pixel has set a new benchmark for future projects. Their innovative approach and seamless execution could inspire similar partnerships in the industry.

Conclusion Remarks

The collaboration between Dead Pixel and SUDU has proved fruitful, setting new standards in sportswear launches. The successful unveiling of the Wolves 2024/25 kit highlights the potential of such creative partnerships.

As the season progresses, the impact of this launch will be closely watched. The synergy between the two companies has set a high bar for future initiatives.


The Wolves 2024/25 kit launch by Dead Pixel and SUDU signifies a major milestone in sportswear design. The partnership’s success lies in its seamless execution and innovative vision.

This event not only introduces a new kit but also marks the beginning of a promising collaboration, likely to inspire future ventures in the sports industry.

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