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Crystalised Secures Strategic Distribution Partnership with Vestel

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Crystalised, a leading distributor of hardware and software, has entered into a major distribution agreement with the Turkish manufacturer Vestel. This partnership aims to expand the reach of Vestel’s advanced digital signage solutions in the UK market, offering a range of high-quality displays and integrated content management systems.

With this collaboration, Crystalised is set to enhance its portfolio, delivering cutting-edge digital signage technology that caters to diverse business needs. The deal underscores Crystalised’s commitment to providing innovative solutions and maintaining its position as a key player in the technology distribution sector.

Expanding Product Portfolio

Crystalised’s new partnership with Vestel will see the distribution of a wide array of Vestel’s digital signage products, including 32-86″ 4K, Full HD, stretch, and high brightness displays. The Manchester-based distributor is renowned for collaborating with leading brands such as SMART, Huawei, and Peerless, and this deal further consolidates their extensive product offerings.

The digital signage solutions provided by Vestel are designed for seamless integration and cost-efficiency, aligning perfectly with Crystalised’s strategy to bring best-of-breed solutions to the UK Enterprise Market. This collaboration is set to offer businesses an enhanced range of options for their digital display needs, leveraging advanced technology to ensure superior performance and reliability.

Innovative Technology Solutions

Vestel’s digital signage series features both PC-free System-on-Chip technology, offering an out-of-the-box solution, and OPS compatibility with Microsoft and Android PC modules. This dual approach allows for flexibility and ease of use, meeting the varied requirements of different business models.

Mark Dew, UK head of B2B sales for Vestel, emphasised the value this brings, stating, “Together with Crystalised, we believe that we can bring exceptional value to reseller projects and opportunities.” This partnership leverages Vestel’s world-class R&D facilities to meet the evolving demands of the market.

Strategic Benefits for Resellers

Resellers stand to gain significantly from this partnership. Crystalised’s extensive industry knowledge and expertise enable them to work closely with resellers to specify tailor-made product solutions that fit perfectly into various project requirements.

According to Mark Dew, “Whilst Crystalised has the industry knowledge and expertise to work with resellers on specifying perfect-fit, tailor-made product solutions, we have the world-leading R&D facilities to make those concepts a reality.” The collaboration is poised to drive growth and innovation in the reseller market, ensuring that end-users receive state-of-the-art digital signage solutions.

Enhancing Market Presence

This agreement marks a significant step for Crystalised in enhancing its market presence. By partnering with a globally recognised manufacturer like Vestel, Crystalised is set to strengthen its foothold in the digital signage sector, offering products that are both high-quality and versatile.

Chris Sulej, Commercial Director at Crystalised, commented on the partnership, noting, “Crystalised specialises in bringing best-of-breed solutions and new vendors into the UK Enterprise Market. Vestel has created an integrated display and content management solution suitable for all digital signage requirements.” This partnership is expected to open new avenues for growth and customer engagement.

Commitment to Quality and Innovation

Quality and innovation are at the core of this partnership. Vestel’s digital signage products are renowned for their reliability and advanced features, making them a valuable addition to Crystalised’s product lineup.

The collaboration promises to deliver reliable and innovative solutions that meet the highest industry standards. Crystalised’s commitment to quality is reflected in their choice of partners and the products they bring to the market. This deal underscores their dedication to providing solutions that are both cutting-edge and dependable.

Chris Sulej remarked, “This new agreement adds an extensive and highly-regarded range of solutions which sit perfectly alongside our comprehensive series of products and services.” The combination of Crystalised’s distribution capabilities and Vestel’s product innovation is set to offer unmatched value to customers.

Future Prospects

Looking ahead, the partnership between Crystalised and Vestel is expected to drive significant advancements in the digital signage market. The combined expertise and resources of both companies are likely to result in the development of even more innovative products and solutions in the future.

The market can anticipate a continuous stream of high-quality, versatile digital signage solutions that cater to the evolving needs of businesses. This collaboration is not only about meeting current demands but also about anticipating future trends and staying ahead of the curve.


The strategic partnership between Crystalised and Vestel marks a pivotal moment in the digital signage industry, promising to deliver high-quality, innovative solutions to the UK market. This collaboration is set to enhance the offerings of both companies, providing significant value to resellers and end-users alike.

As Crystalised continues to expand its portfolio with Vestel’s advanced digital signage products, businesses can look forward to a new era of superior digital display technology. The future looks promising for this dynamic partnership, with both companies poised to lead advancements in the industry.

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