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Crowd Investors Flock to Back Innovative AI Savings App

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Crowd investors are showing great enthusiasm for a new AI-driven savings app that aims to transform personal finance management. The fintech start-up behind this revolutionary app has already raised significant funds in a short timeframe.

The company launched a crowdfunding campaign to secure between £600,000 and £2.4 million. Remarkably, it has attracted investment from over 2,100 backers. This surge of interest underlines the app’s potential to redefine how individuals save and allocate their finances.

AI-Powered Savings Revolution

The fintech start-up’s AI-powered app connects seamlessly to users’ current accounts. By leveraging advanced algorithms, it analyses recent transactions to determine how much can be spared for savings. This autonomous approach ensures that users save optimally based on their spending habits without requiring manual input.

Once the app calculates the optimal savings amount, it automatically transfers the funds to the user’s app account. Users can then allocate their savings toward various goals, withdraw funds, or even use them to reduce outstanding debts. This intuitive functionality is setting new standards in personal finance management.

Impressive Early Success

Launched in late 2016, the app has already handled substantial financial activity. The company reports processing £6.7 million in savings and analysing approximately 10 million transactions. These figures highlight both the app’s widespread user adoption and its robust analytical capabilities.

With these impressive milestones, the start-up is now targeting further growth. It plans to apply for a banking licence and introduce additional features, including a plugin overdraft feature next year. These strategic moves aim to enhance the app’s utility and market position.

Future Goals and Vision

The company is not resting on its laurels. By the end of 2020, it aims to achieve significant growth metrics, including 500,000 active users and £500 million in saved funds.

Additionally, the app aspires to reduce over £1.4 billion of borrowing to the lowest possible costs for its users. These ambitious goals reflect the company’s commitment to making a tangible impact on personal finance. They are also indicative of the high confidence placed by its rapidly expanding user base.

Crowdfunding Success

The crowdfunding campaign, launched on Crowdcube, has been a major success. Attracting over 2,100 investors, the campaign raised more than £600,000.

This enthusiastic support underscores the belief in the app’s potential to revolutionise savings and financial management. The campaign is set to conclude at the end of December, providing a brief window for additional investors to participate.

Strategic Roadmap Ahead

Looking ahead, the startup has a clear and strategic roadmap. Securing a banking licence is a top priority, enabling the app to offer a broader range of financial services.

In parallel, the launch of the plugin overdraft feature next year is expected to provide users with more flexibility and control over their finances. This continual innovation keeps the app at the forefront of fintech advancements.

A Bright Future for AI in Fintech

The early success of the AI-powered savings app signifies a broader trend in the integration of artificial intelligence in fintech.

As the app continues to evolve and expand its features, it sets a precedent for future innovations in the sector. The continued support from investors and users alike positions the company as a leader in AI-driven financial solutions.


The enthusiastic response from crowd investors highlights the transformative potential of the AI-powered savings app in the fintech industry.

With ambitious future goals and a clear strategic direction, the company is well on its way to significantly impacting personal financial management.

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