Site icon Business Manchester

Carter Corson Propels Digital Innovation with Strategic Board Appointments

Carter Corson Propels Digital Innovation with Strategic Board Appointments

Carter Corson, a leader in business psychology, embarks on a strategic journey of digital transformation.

Recently, the company has made crucial board appointments to bolster its digital and operational prowess.

Strengthening Leadership for Digital Advancement

Carter Corson, a pioneering name in business psychology, is steadfast in its commitment to revolutionising its digital offerings. The strategic elevation of Hannah Johnson to the board underscores this commitment. Her appointment is not merely symbolic; it epitomises the company’s forward-thinking approach in integrating psychology with digital innovation. By emphasising online tools, the firm is poised to reshape its service delivery in line with contemporary business needs.

Strategic Board Expansion

Accompanying Johnson’s ascent to director, Carter Corson has also welcomed John Shinnick, a former regional head at Grant Thornton, as a non-executive director. Shinnick’s extensive experience in professional services offers a multifaceted advantage to the firm. As a seasoned advisor, his role will ensure Carter Corson’s alignment with its growth strategies while challenging its operations to achieve excellence.

This robust board expansion is not an isolated event; it reflects the company’s determination to pursue a dynamic growth trajectory. By fortifying its leadership infrastructure, Carter Corson aims at broadening its operational capabilities and market reach.

Innovative Progress in Psychology

Under the guidance of Hannah Johnson, Carter Corson is contributing to an ambitious international innovation research project. This endeavour marks a significant milestone in the firm’s efforts to blend psychology with cutting-edge technology.

Carter-Showell highlighted the importance of such integration, stating that digital technology forms the backbone of future business strategies. Her statement clearly delineates the pivotal role of technology in scaling behavioural support and development programmes, efficiently reaching a larger audience.

The decision to focus on digital solutions is driven by a desire to ensure that their psychological insights are not confined to traditional settings. Instead, they aim to make these resources widely accessible through the internet, increasing both engagement and impact globally.

Company Milestones and Market Positioning

Celebrating its 18th anniversary this year, Carter Corson is more robust than ever. The company has repeatedly demonstrated its ability to adapt and prosper, underscoring its unwavering commitment to growth and innovation.

In the previous year, the firm’s strategic relocation to Wilmslow from Altrincham marked a new chapter in its operational expansion. This move was accompanied by significant senior appointments to bolster its market position, drawing from a pool of seasoned professionals in psychology and business.

A Diverse and Skilled Team

The heart of Carter Corson lies in its team, comprising 12 proficient members, including organisational psychologists and expert coaches. This deeply talented group works tirelessly with renowned public and private sector organisations to foster individual and team development through applied psychology.

Their collective expertise facilitates a tailored approach to addressing the unique challenges faced by entrepreneurial growth businesses and other clients. The emphasis on deep psychological insight and personalised service delivery has positioned the firm as a frontrunner in its field.

By crafting bespoke solutions that resonate with diverse clients, Carter Corson maximises its positive impact on both personnel and organisational development. This approach not only enhances service delivery but also strengthens client relationships and satisfaction.

Insight into Future Goals

The recent board appointments align with Carter Corson’s ambitious vision to scale its operations to a £1 million enterprise. This goal, coupled with strategic marketing and development efforts, reflects the firm’s expansive vision for the future.

Hazel Carter-Showell, the managing director, envisions a significant leap forward in the integration of psychology with technology. This forward-thinking approach is pivotal in broadening access to their expertise.

Summary of Recent Developments

Through strategic board appointments and a robust expansion plan, Carter Corson is poised to lead the frontier of digital integration in business psychology.


Carter Corson’s digital-focused initiatives and expert team place it at the forefront of business psychology.

With its strategic board appointments, the firm is primed for an era of growth and innovation.

Exit mobile version