Audio Always has announced the launch of Always True Crime, a new addition to their expanding podcast lineup. This initiative aims to enhance the experience for true crime enthusiasts.
Always True Crime is designed to offer listeners a seamless way to discover and engage with various true crime series under the Audio Always banner.
In a significant development, Audio Always has unveiled their latest venture, Always True Crime, to expand their repertoire of true crime podcasts. Set to launch immediately, Always True Crime is positioned as a gateway for enthusiasts to explore and engage with multiple series under the Audio Always brand.
Introducing Always True Crime
Over the past year, Audio Always has carved a notable presence in the true crime genre. They have introduced several limited series such as Carrie Jade Does Not Exist and Answers For Claudia, alongside acquiring established podcasts like Drunk Women Solving Crime and The UK True Crime Podcast. These additions have solidified their standing in the true crime podcast community.
Expanding the Crime Podcast Catalogue
According to Paul Fernley, business development manager at Audio Always, this venture aims to foster a growing community of true crime fans. The company is determined to provide compelling reasons for listeners to continually engage with their content.
Building a Community of Crime Enthusiasts
A standout feature of Always True Crime is the Monthly Audio Update. Starting in October, it will highlight the top three true crime shows of the month, integrated seamlessly into existing podcasts. For October, the featured podcasts include Answers for Claudia, UK True Crime Podcast, and Drunk Women Solving Crime.
Monthly Audio Updates
In addition to the audio updates, a curated newsletter accompanies this feature. The newsletter will offer exclusive behind-the-scenes insights and personal notes from producers or hosts, enhancing the listener’s connection to the shows. This newsletter will evolve, bringing fresh updates and exclusive content over time.
Exclusive Newsletters
Always True Crime maintains a vibrant presence on social media, sharing regular updates, sneak peeks, and exclusive content from their catalogue. This continuous engagement ensures fans are always up-to-date with the latest developments in the true crime world.
Active Social Media Channels
Taylor and Hannah from Drunk Women Solving Crime have expressed their excitement about joining Always True Crime. They noted, “Lots of our podcast listeners come from word of mouth, so it’s doing that on a much larger scale.”
Excitement Among Content Creators
Adam Lloyd from The UK True Crime Podcast added, “I’m really pleased to be part of a network of great shows where we can share our success and continue to build communities together.”
Collaborative Success
Fernley further commented on the potential impact of Always True Crime. His optimism reflects the ambitious goal of transforming this platform into a major hub for true crime aficionados. Designed for both long-time fans and newcomers, this initiative promises a comprehensive listening experience.
Ambitious Goals for the Future
The Always True Crime project is set to deliver a robust lineup of original true crime shows including Carrie Jade Does Not Exist, Answers For Claudia, Head Number 7, The Pitcairn Trials, Drunk Women Solving Crime, and The UK True Crime Podcast.
Diverse Content Offering
The introduction of Always True Crime signifies a strategic expansion for Audio Always, reinforcing their commitment to delivering top-notch true crime content.
This new venture is poised to become a central hub for true crime fans, offering a rich, diverse listening experience. Whether you are a devoted follower or a new listener, Always True Crime has something to offer.