Liverpool fans around the globe are in for a treat with a new app that brings them closer to the Anfield matchday experience.
The Stand Red app offers an array of interactive features, ensuring fans feel connected to their beloved club, no matter where they are.
Bringing Anfield to the Fans
A new app is making waves among Liverpool fans, offering them a chance to get closer to the Anfield matchday experience. With the Stand Red application, fans worldwide can enjoy pre-match activities from the comfort of their homes.
The app promises an engaging experience by allowing users to schedule video calls from Liverpool FC players. These aren’t live calls but pre-recorded messages, ensuring that fans still feel a personal connection to their favourite players. This unique feature helps bridge the gap between the fans and the club.
Interactive Features Enhance Engagement
One of the standout elements of this app is the ability for users to ‘digitally touch’ the iconic ‘This is Anfield’ sign. This feature is available 30 minutes before the match or during the game, offering a unique interactive experience.
Fans can see the tally of how many people have touched the sign, creating a sense of community and shared enthusiasm. It’s not just about watching the match; it’s about feeling like a part of it.
Weekly Matchday Episodes and Animated Content
The app doesn’t just stop at interactive features; it also offers weekly matchday episodes. Fans can unlock these episodes by scanning their Liverpool shirt, adding another layer of engagement.
Animated content is also available, making the experience more vibrant and fun. These features are designed to keep fans hooked and provide continual entertainment beyond the match itself.
With every scan of their shirt, fans unlock new content, making each matchday a fresh and exciting experience.
Long-standing Partnership
Last year marked a significant milestone in the partnership between Liverpool FC and their shirt sponsor. The deal was extended until the 2022-23 season, making it the second-longest sponsorship in the club’s history.
This partnership, which began in 2010, has been mutually beneficial. It underscores the long-term commitment and the strong bond between the club and its sponsor. Such partnerships are crucial for the club’s continued success and growth.
Global Reach
The app notably enhances the global reach of Liverpool FC, allowing fans from all parts of the world to engage in the matchday experience.
No matter where they are, fans can feel connected to the club. This is especially important for international supporters who cannot attend matches in person.
Community Building
The app fosters a sense of community among the supporters. By allowing fans to interact with each other and participate in shared experiences, the app bridges physical distances.
It’s not just about the football; it’s about the camaraderie and shared passion for the club.
Such tools are invaluable in building a loyal and engaged fan base, which is vital for the club’s ongoing success.
A New Era of Fan Engagement
Digital advancements are revolutionising the way sports clubs interact with their fans. This app is an example of how technology can enhance the fan experience.
The innovative features and interactive elements set a new standard for fan engagement, making fans feel an integral part of the club.
In summary, the Stand Red app is a game-changer for Liverpool fans, offering a mix of interactive features and exclusive content.
By bridging the gap between the fans and the club, it brings the Anfield experience right to the supporters’ fingertips.