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1m investment for unique dating app

1m investment for unique dating app business manchester

A Manchester-based dating app has successfully closed a $1 million seed funding round, setting the stage for significant expansion.

The app, which encourages users to prioritise personality over appearance, has also announced a new chairman as part of its growth strategy.

Funding and Expansion Plans

The dating app has raised $1 million in a seed funding round, which will be used to launch the service in London and expand both across the UK and internationally in 2019. The investment round was led by Apadmi Ventures with notable contributions from angel investors based in London, New York, and Manchester.

How the App Works

This innovative app features 16 jigsaw pieces that initially cover each user’s face. As users exchange more messages, these pieces gradually disappear, encouraging a focus on personality rather than superficial appearances. This platform is available for free on both iOS and Android devices.

Beta Testing and Team

The team includes various skilled professionals who are committed to the app’s unique vision. They aim to disrupt the current market dominated by apps that emphasise physical appearance.

New Chairman Appointment

Edmonds will join Apadmi Ventures on the board, and another high-profile appointment is anticipated in the coming months.

Co-Founders’ Vision

Their commitment is evident in the app’s unique features and the strategic decisions they are making to ensure its success.

Industry Perspective

Simms highlighted the app’s potential to challenge one of the biggest markets in the world, attributing this to the team’s phenomenal drive and innovative approach.

Early Achievements

This early recognition has provided a solid foundation for its continued growth and future success.


With strong financial backing and experienced leadership, the dating app is well-positioned for significant growth.

This unique approach to online dating is set to make a substantial impact on the market, both in the UK and internationally.

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