Connective3 has recently announced the acquisition of three new B2B clients, marking a significant expansion in its performance marketing portfolio.
The new clients, RFC: Edenred, Superior Wellness, and OC&C, have appointed Connective3 to manage diverse aspects of their marketing strategies, showcasing the agency’s comprehensive expertise.
New Client Wins
Connective3 has recently secured three new B2B clients, enhancing its presence in the performance marketing sector. These clients include RFC: Edenred, Superior Wellness, and OC&C. Each client has charged Connective3 with tasks that leverage the agency’s varied expertise in data, paid social services, PPC, and digital PR activities.
For the business fuel card provider RFC: Edenred, Connective3 has been entrusted with the management of data, conversion rate optimisation (CRO), pay-per-click (PPC), and paid social media services. Starting in January, the agency will also manage organic channels, providing support for SEO and digital PR initiatives.
Expanding Market Reach
Superior Wellness, the world’s fastest-growing hot tub manufacturer and distributor, has engaged Connective3 to elevate its brand awareness and increase sales through both organic and paid channels. Initially, the focus will be on the UK market, but there are plans to expand these services into European and American markets.
Connective3’s strategic approach aims to bolster Superior Wellness’s market presence, offering comprehensive support across multiple digital touchpoints.
Innovative Campaigns with OC&C
International strategic consultancy OC&C has appointed Connective3 to manage its digital PR activities, with a focus on increasing visibility among enterprise-level brands. This collaboration will target markets in the UK, US, and Europe.
Connective3’s role will involve the development and execution of tailored digital PR campaigns designed to enhance OC&C’s brand image and engagement.
These efforts aim to strengthen OC&C’s positioning in the highly competitive consultancy market, driving growth and recognition on a global scale.
Leadership Insights
David White, Content Marketing Director at Connective3, expressed his excitement about the new client wins. He noted, “It’s incredibly exciting to be announcing a trio of new clients, especially within the B2B space. Our B2B offering has expanded significantly over the past 12 months, driven by the team’s consistent, outstanding results.”
White further elaborated on the agency’s successful track record and its readiness to support the new clients in achieving substantial growth through both paid and organic channels.
Growth and Expansion
Since its inception in 2019, Connective3 has grown remarkably, currently boasting a team of over 100 professionals across offices in Leeds, London, and Manchester. The agency services a diverse portfolio of leading brands and is entering its sixth year with ambitions of further expansion.
Aside from its B2B achievements, Connective3 also has a strong B2C presence, collaborating with well-known brands in various sectors.
Strategic Vision
Entering its sixth year, Connective3 aims to leverage its recent B2B successes to explore new market opportunities. The agency’s strategic vision involves continuing to deliver exceptional performance marketing services, ensuring sustained growth and industry influence.
By capitalising on its robust portfolio and expanding client base, Connective3 is positioned to make significant strides in both local and international markets.
Looking Ahead
Connective3’s recent client acquisitions signal a promising future for the agency in the B2B marketing landscape. These partnerships are expected to drive substantial business growth and reinforce the agency’s reputation for delivering measurable results across various industries.
The addition of RFC: Edenred, Superior Wellness, and OC&C to Connective3’s client roster underscores its capability and ambition in the B2B marketing arena.
With these strategic partnerships, Connective3 is well-positioned to continue its trajectory of growth and success in both existing and new markets.
